# Datawrapper — Business Intelligence & Dashboards

Datawrapper by Datawrapper GmbH holds a panel rating of 2.5/5 from 6 AI judges (category median 3/5), as of 2026-11-01. Provenance: EU-Made; sovereignty: not determined.

- Vendor: Datawrapper GmbH (https://www.datawrapper.de)
- Category: [Business Intelligence & Dashboards](https://whats-best.ai/software/business-intelligence.md)
- Provenance (editorial classification): EU-Made
- Canonical page: https://whats-best.ai/software/business-intelligence/datawrapper
- Alternatives: https://whats-best.ai/software/business-intelligence/datawrapper/alternatives ([markdown](https://whats-best.ai/software/business-intelligence/datawrapper/alternatives.md))
- Data as of: 2026-11-06 · evaluated 2026-11-01 · oldest source captured 2026-11-01

**AI-generated.** Every score, rationale and verdict here is written by a panel of AI judges from public evidence — an analysis, not a hands-on test. Every fact quotes the vendor page it was read from. No score can be bought. How scores are made: https://whats-best.ai/methodology

## At a glance

- Vendor: Datawrapper GmbH
- Headquarters: Not stated on the vendor’s pages as of 1 Nov 2026
- Data hosting: Not stated on the vendor’s pages as of 1 Nov 2026
- Free plan: Not stated on the vendor’s pages as of 1 Nov 2026

## The panel's verdict

Datawrapper GmbH is a self-funded Berlin company that publishes charts, maps and tables one visualization at a time. Highest scores go to sharing and embedding, from web-component script embeds to self-hosting published visuals on your own domain, and sovereignty: ISO 27001, AWS Frankfurt and Stockholm, named subprocessors, tracking-free embeds. Weakest is self-service and modelling, a flat 3: we found no public information on a SQL editor, a query builder or shared metric layer. Data connectivity scores 3-4: paste, XLS/CSV upload, Google Sheets and auto-updating external CSV only; we found no public information on connectors to databases or warehouses. Pricing transparency scores 3-4: the free plan is well specified, read-only users never count toward licences, but tiers Single, Team, Pro, Business and Enterprise carry no euro figures. Ranges stay within one point; on dashboards and visualization the spread weighs the absent multi-chart dashboard against 27 named visualization types. The captured pages give different figures for published-chart storage — user data never leaves the EEA per the security page, versus AWS us-east-1, Virginia in the privacy policy.

**Speaks for it:**
- Sharing and embedding scores 6-7, covering script embeds with style isolation, responsive iframes, oEmbed, a PowerPoint add-in and self-hosting of published visuals on your own domain
- Sovereignty scores 6-7, with German law, ISO 27001 certification, yearly audits, penetration tests and a named subprocessor list (AWS, Stripe, ChargeBee, HelpScout, MailerLite)
- The free plan allows unlimited create, publish, embed and PNG export, with read-only users fully free and never counted toward paid licences
- Exit is documented — a free SQL dump of all data, and published visualizations stay online after cancellation
- The visualization library spans 27 named types, three map types and more than 4000 basemaps, with a built-in accessibility checker and CMYK print variations

**Held against it:**
- Self-service and modelling sits at a flat 3, and we found no public information on a SQL editor, a visual query builder or a shared metric layer
- Data connectivity scores 3-4, and we found no public information on connectors to databases, warehouses or business applications
- Pricing transparency scores 3-4, with paid tiers Single, Team, Pro, Business and Enterprise named but no public euro figures for seats, a custom theme or API credits
- We found no public information on multi-chart dashboards, cross-filtering, drill-down, scheduled email reports, Slack or Teams delivery, or threshold alerts
- The captured pages give different figures for where published charts are stored, and we found no public information on a published data processing agreement

**Best for:**
- You publish charts, maps and tables to websites, documents or decks and need embeds that set no cookies and update automatically from an external CSV source without republishing
- Your team builds visualizations without analysts and wants a free plan with unlimited creation where read-only viewers cost nothing and never count toward licences
- You need a documented exit before committing — a free SQL dump of all data, and visualizations that stay online after cancellation
- You need a European vendor for a compliance review — self-funded, German law, ISO 27001 with yearly audits, named subprocessors

**Avoid if:**
- Your daily surface is a dashboard of several charts with shared filters, drill-down and KPI tiles — the documented product builds one visualization at a time
- You need data flowing from a database or warehouse — the documented ways in are paste, XLS/CSV upload, a Google Sheet and an external CSV
- You must price paid seats before signing — ask the vendor: the public pages we read do not show it
- Your published charts must stay within the EEA — the privacy policy states published charts are stored on AWS in us-east-1, Virginia, while the security page says user data never leaves the EEA

## Scores by judge and criterion

Scores out of 5, each judge scoring independently against the published rubric (v1). "n/r" = not rated: the vendor publishes no price, or the judge found no public information on that criterion.

| Criterion | The Finance Controller | The Managing Director | The Data Analyst | The IT Administrator | The SaaS Product Lead | The Skeptic |
| --- | --- | --- | --- | --- | --- | --- |
| Data sources, connectors & refresh | 2/5 | 1.5/5 | 2/5 | 2/5 | 2/5 | 2/5 |
| Dashboards, charts & interactivity | 2.5/5 | 2/5 | 2/5 | 2/5 | 2.5/5 | 2.5/5 |
| Self-service analysis & shared metrics | 1.5/5 | 1.5/5 | 1.5/5 | 1.5/5 | 1.5/5 | 1.5/5 |
| Sharing, scheduled reports & embedding | 3/5 | 3/5 | 3/5 | 3.5/5 | 3/5 | 3/5 |
| Access control, administration & portability | 3/5 | 2.5/5 | 2.5/5 | 2.5/5 | 2.5/5 | 2.5/5 |
| European sovereignty | 3.5/5 | 3/5 | 3.5/5 | 3.5/5 | 3.5/5 | 3.5/5 |
| Pricing transparency | 1.5/5 | 2/5 | 2/5 | 2/5 | 2/5 | 1.5/5 |
| **Weighted verdict** | **2.5/5** | **2/5** | **2/5** | **2.5/5** | **2.5/5** | **2.5/5** |

### The judges

- **The Finance Controller** (v1.0): Head of controlling at a 250-person machine builder in Baden-Württemberg. Closes the month from DATEV, the ERP, the CRM and a dozen Excel files that colleagues still mail around, and spends two days a month copying numbers into the management report. Wants the sources connected and refreshed on a schedule, one definition of contribution margin on every page, a report that prints cleanly for the advisory board, and data that stays where the auditors expect it.
- **The Managing Director** (v1.0): Runs a 40-person service company with HubSpot, an online accounting tool, a help desk and a project management app, and no one whose job is data. Wants revenue, pipeline, utilisation and open tickets on one screen in the office and on their phone, set up in an afternoon from ready-made connectors, a weekly summary in the inbox on Monday morning, and a price that does not double when the whole team wants to look.
- **The Data Analyst** (v1.0): The first data hire at a Hamburg e-commerce scale-up, with orders, marketing spend and customer data landing in a PostgreSQL warehouse every night. Answers the same question three times a week because every department computes revenue differently. Wants a SQL editor and a query builder for colleagues, metrics defined once in a model that lives in Git, natural-language questions that show the query they ran, and a way out that does not mean rebuilding every dashboard.
- **The IT Administrator** (v1.0): IT lead at a mid-sized healthcare supplier whose reports touch customer, pricing and employee data. Is asked to approve a BI tool after a department has already started a trial. Reads where extracts and caches are stored, whether the tool reaches the ERP database through a gateway or wants it opened to the internet, whether sales sees only its own region, and whether single sign-on and an audit log come with the plan or behind a sales call. Prefers an edition they can run themselves.
- **The SaaS Product Lead** (v1.0): Product lead at a Vienna software company selling fleet management to 600 business customers, each of whom asks for reports the team keeps building by hand. Wants dashboards embedded in the product under its own brand, every customer seeing only their own rows, customers building their own views without a ticket, and an embedding licence whose cost they can put into the product's price before signing.
- **The Skeptic** (v1.0): Has seen "connect any data source" on a tool with eight connectors and a CSV upload, "self-service" that ends with every department defining revenue its own way, "free viewers" that need a paid licence to open a shared link, and "AI insights" that never show the query. Asks where the extracts are stored, whether dashboards and definitions can be exported in a format another tool reads — and what leaving would cost.

## European sovereignty — proven facts

Built only from facts on the vendor's own pages; a dimension we could not prove is left open, never scored as zero. Headline: not determined.

| Dimension | Finding | Points | Source |
|---|---|---|---|
| Legal entity | Not determined | — | — |
| Hosting location | Not determined | — | — |
| Hosting options | Not determined | — | — |
| Open source | Not determined | — | — |
| Data processing agreement | Not determined | — | — |
| Transfer impact assessment | Not determined | — | — |

## Key facts

Each fact is the vendor's own statement, cited to the source page it was read from ([S*n*] → Sources).

**Compliance**
- Audit yearly: yearly [S9]
- Audits: yes · yes [S2]
- Certificate download: yes [S9]
- Data access policy: yes [S9]
- Encryption: yes · yes · yes [S9]
- EU privacy compatible: yes [S10]
- GDPR CCPA: yes · yes [S2]
- GDPR rights: access · correction · erasure · limitation of processing · withdrawal of consent · data portability [S7]
- GDPR tracking: no · no · yes [S4]
- German data protection: German data protection legislation [S10]
- Ip processing: yes [S4]
- ISO 27001: yes [S2]
- ISO 27001: ISO 27001 · yes [S9]
- Newsletter double opt in: Newsletter uses double opt-in [S7]
- No data sale: no [S7]
- Password encrypted: yes [S10]
- Passwords encrypted: yes [S7]
- Payment data not resold: yes [S7]
- Pentest: 1 [S9]
- Review cadence: 3 [S7]
- Tls encryption order: Order process encrypted with TLS [S7]
- Tracking free: no · no · no [S2]

**Data**
- Account deletion: yes [S7]
- Backup: yes · daily [S9]
- Charts not deleted: yes [S7]
- Free plan privacy: no [S4]
- Retention contract data: 10 · 2 [S7]
- Retention on cancellation: yes [S4]
- Sql dump free: yes [S10]

**Hosting**
- Provider: AWS [S9]
- Redundancy: yes · 2 [S9]
- Regions: Frankfurt · Stockholm · yes [S2]
- Regions: Stockholm · Frankfurt · AWS · EEA [S9]

**Integrations**
- API availability: credit-based · yes · yes [S4]
- API docs: yes [S1]
- API docs: yes [S3]
- API endpoint: POST https://api.datawrapper.de/v3/charts with Bearer token [S13]
- API exists: https://api.datawrapper.de/v3 · yes [S5]
- API support: support@datawrapper.de [S5]
- Authentication: personal_access_token · user:read · chart:read · chart:write · folder:read · folder:write · app.datawrapper.de/account/api-tokens [S5]
- Cors restriction: proxy · no [S5]
- Embed json endpoint: yes · https://datawrapper.dwcdn.net/CHART_ID/embed.json [S16]
- Embedding options: Responsive iframe · Script embed · Custom embed code · oEmbed · Google AMP · Render flags [S13]
- Export formats: PNG · PDF · SVG [S13]
- Global lib script: https://datawrapper.dwcdn.net/lib/datawrapper.js [S16]
- Interaction events: chart interaction events can be listened to [S13]
- Live data: external data sources and live-updating visualizations supported [S13]
- Oembed: yes [S5]
- Pdf svg export: yes · yes [S2]
- Png export: yes [S2]
- Powerpoint: yes [S4]
- Powerpoint: yes [S6]
- Powerpoint addin: yes [S2]
- Programmatic embed API: datawrapper.render · yes [S16]
- R API: R integration guide available [S13]
- Script embed browser support: iframe · 97 [S16]
- Script embed custom target: data-target · yes [S16]
- Script embed linking same spot: yes [S16]
- Script embed noscript fallback: yes [S16]
- Script embed render flags: yes · data-dark · data-logo [S16]
- Script embed republish requirement: 2023-03-03 [S16]
- Script embed style isolation: yes [S16]
- Script embed web component: yes [S16]
- Self hosting cors note: yes · CORS [S16]
- SSO oidc redirect uri: https://app.datawrapper.de/signin/sso [S17]
- SSO SAML callback URL: https://app.datawrapper.de/signin/sso [S17]
- SSO SAML entity id: https://app.datawrapper.de/sp [S17]
- SSO supported idps: Okta, Microsoft Entra ID, Google [S17]
- Webhooks: chart publish · yes [S5]
- Webhooks: webhooks for chart publish events [S13]
- Website embed: yes [S2]

**Legal**
- Address: Berlin · Kreutzigerstraße 26 · Germany · 10247 [S6]
- Company name: Datawrapper GmbH [S16]
- Content responsible: David Kokkelink [S6]
- Copyright: 2026 · Datawrapper GmbH [S6]
- Court of jurisdiction: Siegburg [S10]
- Developer: Datawrapper GmbH [S5]
- Dispute resolution: https://ec.europa.eu/consumers/odr/ [S6]
- Entity: Datawrapper GmbH [S1]
- Entity: Datawrapper GmbH [S3]
- Entity: Datawrapper GmbH [S2]
- Entity: Datawrapper GmbH [S9]
- Entity: Datawrapper GmbH · support@datawrapper.de · Kreutzigerstraße 26, 10247 Berlin, Germany [S7]
- Entity: Datawrapper GmbH · Berlin, Germany [S4]
- Entity: Kreutzigerstraße 26, 10247 Berlin, Germany · Datawrapper GmbH [S10]
- Entity: Datawrapper GmbH [S13]
- Entity name: Datawrapper GmbH [S6]
- Governing law: German law [S10]
- Modifications notice: 4 [S10]
- No liability free services: yes [S10]
- No third party liability: yes [S10]
- Ownership: Mirko Lorenz · Gregor Aisch · David Kokkelink · self-funded [S4]
- Refund form: yes [S10]
- Register entry: Berlin Charlottenburg · HRB 212520 B [S6]
- Terms last updated: 07.03.2022 [S10]
- Trademark: Datawrapper Pro [S10]
- VAT id: DE209864843 [S6]

**Pricing**
- API free tier: credit-based · 500 · 3000 · 1000 [S5]
- Cancellation: yes · yes [S4]
- Custom theme plans: yes · Pro · Business · Enterprise [S14]
- Education offer: yes · yes [S4]
- Minimum term: 1 · 12 [S10]
- Net prices: yes · yes [S10]
- Nonprofit discount: annual · monthly paid plans · 20 [S4]
- Paid period definition: 30 days or calendar month [S10]
- Payment methods: yes · yes [S4]
- Readonly free: 0 [S18]
- Readonly not counted: no [S18]
- Service starts after payment: yes [S10]
- Suspension past due: 30 [S10]
- Termination notice days: 30 · yes [S10]
- Theme setup time: around one week [S14]
- VAT exclusive: yes [S4]
- VAT reverse charge: international VAT-ID · yes [S10]

**Product**
- Accessibility: yes [S3]
- Accessibility default: yes [S1]
- API configuration: chart metadata via API [S11]
- API create chart: visualization type ID is required when creating a new visualization via API [S13]
- Attribution free plan: yes [S4]
- Attribution removal: yes [S14]
- Basemaps: 4000 [S2]
- Brand customization: custom typography, color palette, layout [S1]
- Browser refresh needed: yes [S12]
- Cdn data URL pattern: https://static.dwcdn.net/data/{CHART_ID}.csv [S11]
- Chart annotations: yes [S2]
- Chart types: 20 [S2]
- Chart types: yes · 3 · over 20 [S4]
- Charts maps tables: Charts · Maps · Tables [S4]
- Code review: yes · yes [S9]
- Color check: yes [S2]
- Comments notifications: yes [S2]
- Copyright: yes · yes [S4]
- Custom embed code: yes [S15]
- Custom fields image publishing: yes · yes [S4]
- Custom fonts sources: Custom fonts via upload, self-hosted link, Adobe Fonts, Google Fonts [S14]
- Custom map styles: Custom locator map styles: colors of streets, buildings, parks, water; custom fonts and symbols [S14]
- Custom org settings: yes [S1]
- Custom theme definition: Custom theme customizes fonts, colors, background, borders, logo across charts, maps, tables [S4]
- Custom theme fonts: yes · vendor infrastructure · customer site · TypeKit [S4]
- Custom themes: yes [S3]
- Dark mode: yes [S3]
- Dark mode: yes [S2]
- Data upload options: Copy & paste the data table · XLS/CSV upload · Connect Google Sheet · Link external dataset [S12]
- Edit history tiers: 90 days · 30 days · 1 year · unlimited [S4]
- Edit permission setting path: Members tab > select member > Change role > toggle 'Can create, edit & delete visualizations' [S18]
- Edit permissions available free: yes [S18]
- Embed code options: Embed with script · Responsive iframe · Iframe [S15]
- Embed formats: [Mobile, Web, PowerPoint, Print] [S1]
- Embed reuse: One visual can be embedded in PowerPoint and website or downloaded for reports and social media [S3]
- Embed with script: Embed with script adapts to screen size using the Web Components standard [S15]
- Embedded connection: Embedded visualizations remain connected to the Datawrapper account for updates and team collaboration [S3]
- Embedding via iframe: iFrames · pure JavaScript code [S7]
- Fair use reuse policy: yes [S10]
- Feature accessibility: yes [S1]
- Feature custom themes: yes [S1]
- Feature dark mode: yes [S1]
- Feature list: Custom Themes · Dark Mode · Print Export · Localization · Teams · Accessibility · Privacy · Security · PowerPoint Integration [S6]
- Feature localization: yes [S1]
- Feature powerpoint integration: yes [S1]
- Feature print export: yes [S1]
- Features list: Custom Themes, Dark Mode, Print Export, Localization, Teams, Accessibility, Privacy, Security, PowerPoint Integration [S5]
- Features list: Custom Themes · Dark Mode · Print Export · Localization · Teams · Accessibility [S4]
- Features list: Custom Themes · Dark Mode · Print Export · Localization · Teams · Accessibility · Privacy · Security · PowerPoint Integration [S13]
- For sharing link: 'For sharing' link shows the chart at chosen dimensions; example https://www.datawrapper.de/_/t4fiQ/ [S15]
- Free account data minimal: email · password [S7]
- Free plan no limits: yes [S4]
- Free service changeable: yes [S10]
- Generic email allowed: yes [S7]
- Google sheet auto update: no · yes [S11]
- Google sheet link sharing: yes [S12]
- Google sheet linking: metadata.data.upload-method = google-spreadsheet · yes [S11]
- Google sheet private share: yes [S12]
- Google sheets connect: yes [S12]
- Google sheets refresh: on every open of the visualization [S12]
- Granular permissions plans: Business · Enterprise · per-team read-only · prevent publishing while allowing edit [S18]
- Guest role: cannot browse or join other public teams [S18]
- Hosting available: yes [S10]

**Subprocessors**
- Aws: Amazon AWS · user data storage · eu-central-1 (user data) · us-east-1 (published charts) [S7]
- Chargebee: ChargeBee · invoicing [S7]
- Helpscout: HelpScout · support and tutorials [S7]
- Mailerlite: MailerLite · newsletter [S7]
- SSO providers: Facebook · Google · GitHub · single sign-on [S7]
- Stripe: Stripe · payments and credit notes [S7]

**Support**
- Docs resources: Blog · Academy · River · Webinars · Training Materials · API Docs [S6]
- Get support: yes [S1]
- Page updated: 2021-12-15 [S12]

78 more facts on the canonical page: https://whats-best.ai/software/business-intelligence/datawrapper

## Questions

### Is Datawrapper European?

Yes. whats-best.ai classifies Datawrapper as EU-Made.

### Where does Datawrapper store data?

Not stated on the vendor’s pages as of 1 Nov 2026.

### Does Datawrapper have a free plan?

Not stated on the vendor’s pages as of 1 Nov 2026.

### What are the best alternatives to Datawrapper?

As of 1 Nov 2026, the panel rates [Metabase (3.5/5)](https://whats-best.ai/software/business-intelligence/metabase), [Preset (Apache Superset) (3.5/5)](https://whats-best.ai/software/business-intelligence/preset) and [Holistics (3/5)](https://whats-best.ai/software/business-intelligence/holistics) highest among the other 15 Business Intelligence & Dashboards products evaluated. Ratings that look equal are rounded to half stars; the order uses the unrounded rating, then the name. The highest-rated European alternative is [Luzmo](https://whats-best.ai/software/business-intelligence/luzmo) (EU-Made). Ratings are the AI panel’s opinion, formed from public evidence: [how scores are made](https://whats-best.ai/methodology#ordering). The full list, with European products first: [Datawrapper alternatives](https://whats-best.ai/software/business-intelligence/datawrapper/alternatives).

## What this page leaves out

- 13 pricing facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material.
- 8 product facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material.
- 4 sovereignty dimensions could not be confirmed on the vendor’s own pages and are shown as unknown.
- 6 of the readings below were written against an earlier fact sheet — a fact has been corrected, added or pulled since. Until the panel next runs on this product you are reading the older judgement.

## Sources

- [S1] Vendor homepage: https://www.datawrapper.de/ (checked 2026-11-01)
- [S2] Features page: https://www.datawrapper.de/features (checked 2026-11-01)
- [S3] Features page (PowerPoint integration): https://www.datawrapper.de/powerpoint-integration (checked 2026-11-01)
- [S4] Pricing page: https://www.datawrapper.de/pricing (checked 2026-11-01)
- [S5] API documentation: https://www.datawrapper.de/developer/getting-started (checked 2026-11-01)
- [S6] Legal notice: https://www.datawrapper.de/imprint (checked 2026-11-01)
- [S7] Privacy policy: https://www.datawrapper.de/privacy (checked 2026-11-01)
- [S8] Data policy (embedded charts): https://www.datawrapper.de/embed-privacy (checked 2026-11-01)
- [S9] Security / trust page: https://www.datawrapper.de/security (checked 2026-11-01)
- [S10] Terms of service: https://www.datawrapper.de/terms (checked 2026-11-01)
- [S11] Data sources, connectors & refresh — found from sitemap: https://www.datawrapper.de/developer/connecting-to-external-data-sources (checked 2026-11-01)
- [S12] Data sources, connectors & refresh — found from sitemap: https://www.datawrapper.de/docs/how-to-connect-your-chart-or-table-to-google-sheets (checked 2026-11-01)
- [S13] Dashboards, charts & interactivity — found from sitemap: https://www.datawrapper.de/developer/visualization-types (checked 2026-11-01)
- [S14] Dashboards, charts & interactivity — found from sitemap: https://www.datawrapper.de/custom-themes (checked 2026-11-01)
- [S15] Sharing, scheduled reports & embedding — found from sitemap: https://www.datawrapper.de/docs/sharing-and-embedding (checked 2026-11-01)
- [S16] Sharing, scheduled reports & embedding — found from sitemap: https://www.datawrapper.de/developer/script-embed (checked 2026-11-01)
- [S17] Access control, administration & portability — found from sitemap: https://www.datawrapper.de/docs/setting-up-sso (checked 2026-11-01)
- [S18] Access control, administration & portability — found from sitemap: https://www.datawrapper.de/docs/how-to-configure-edit-permissions (checked 2026-11-01)
- [S19] Code repository (open-source licence) — found from the homepage: https://github.com/datawrapper (checked 2026-11-01)

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Cite as: whats-best.ai, "Datawrapper — Business Intelligence & Dashboards", AI panel analysis, as of 2026-11-06. https://whats-best.ai/software/business-intelligence/datawrapper

Corrections: https://whats-best.ai/correct/1253?target=page