# Whoisvisiting — Lead Generation

Whoisvisiting by Whoisvisiting Ltd holds a panel rating of 1/5 from 6 AI judges (category median 2/5), as of 2026-11-03. Provenance: provenance unknown; sovereignty: 1 of 6 dimensions proven.

- Vendor: Whoisvisiting Ltd (https://www.whoisvisiting.com)
- Category: [Lead Generation](https://whats-best.ai/software/lead-generation.md)
- Provenance (editorial classification): provenance unknown
- Canonical page: https://whats-best.ai/software/lead-generation/whoisvisiting
- Alternatives: https://whats-best.ai/software/lead-generation/whoisvisiting/alternatives ([markdown](https://whats-best.ai/software/lead-generation/whoisvisiting/alternatives.md))
- Data as of: 2026-11-04 · evaluated 2026-11-03 · oldest source captured 2026-11-03

**AI-generated.** Every score, rationale and verdict here is written by a panel of AI judges from public evidence — an analysis, not a hands-on test. Every fact quotes the vendor page it was read from. No score can be bought. How scores are made: https://whats-best.ai/methodology

## At a glance

- Vendor: Whoisvisiting Ltd
- Headquarters: Not stated on the vendor’s pages as of 3 Nov 2026
- Data hosting: Outside the EU by default [S2]
- Free plan: Not stated on the vendor’s pages as of 3 Nov 2026

## The panel's verdict

Whoisvisiting, from Whoisvisiting Ltd, tracks companies visiting your website through a tracking code and reverse DNS and hands over business contact details — email, telephone and social channels — plus publicly available information on key employees with job titles. Visitor identification is the product's core strength, scoring 4, the bench's top mark, for per-company session and journey detail, filtering, lead ranking against the buyer's ideal customer profile and real-time email alerts. Weakest are sovereignty at 0-1 and data provenance at 1-2: the vendor publishes addresses in Northampton, United Kingdom, and Sunnyvale, California, the privacy policy notes Google Analytics data stored in the United States, sources appear only as "publicly available information", and we found no public information on a GDPR legal basis or removal route for the people identified. Pricing transparency scored 3-4: £59 monthly for under 7,000 visitors each month, a 20% discount for annual payments, and a full-access 14-day trial. Data coverage and prospecting compliance scored 2, CRM sync and export 2-3; scores were never more than a point apart.

**Speaks for it:**
- Real-time, company-level visitor identification through reverse DNS and a tracking code, with per-company session and journey detail and trigger alerts by email.
- Lead ranking against your own ideal customer profile, alongside detailed filtering, tagging, user assignment and deal status.
- Business contact details — email, telephone and social channels — plus publicly available information on key employees with job titles.
- The vendor states the tool is "not capable of identifying individuals who have visited your website".
- A full-access 14-day free trial with unlimited users, and a public £59 monthly price for under 7,000 visitors each month with a 20% discount for annual payments.

**Held against it:**
- We found no public information on record counts, coverage by country or region, email verification or a refresh cadence beyond "manual cleaning from within the database".
- We found no public information on a GDPR legal basis for the contact data, a notice to the people identified, or an opt-out and removal route for them.
- Published addresses in Northampton, United Kingdom and Sunnyvale, California, with the privacy policy noting storage in the United Kingdom and Google Analytics data stored in the United States, and we found no public information on EU hosting, a transfer basis, a data processing agreement or a subprocessor list.
- We found no public information on a consent position or consent mode for the tracking script.
- We found no public information on export of the contacts found, a suppression or do-not-contact list, guidance on EU cold-outreach rules, or CRM integration beyond the single named HubSpot push.

**Best for:**
- You run B2B marketing on your own website and want to know which companies visited, with contact details and real-time email alerts while interest is fresh.
- You rank and prioritise leads against your own ideal customer profile using first-party engagement such as pages visited, channel and time per page.
- You already use HubSpot, the one CRM the pages name, and want identified companies handed over to it.
- Your site is under 7,000 visitors each month and you want a published £59 monthly price, a 20% discount for annual payments and a full-access 14-day trial with unlimited users.

**Avoid if:**
- Your procurement or data protection review stops without documented EU hosting, a transfer basis or a data processing agreement for a tool holding contact data.
- You need to vet the database itself — record counts, country coverage, verification standards — before your team commits.
- You must clear a documented consent position or consent mode for a tracking script before it fires behind your consent banner.
- Your site is above the 7,000-visitors-per-month band, the only band with a published price.

## Scores by judge and criterion

Scores out of 5, each judge scoring independently against the published rubric (v2). "n/r" = not rated: the vendor publishes no price, or the judge found no public information on that criterion.

| Criterion | The SDR Team Lead | The RevOps Manager | The Data Protection Officer | The ABM Marketer | The DACH Sales Director | The Skeptic |
| --- | --- | --- | --- | --- | --- | --- |
| Coverage, accuracy & freshness | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| Data sources & lawful basis | 1/5 | 0.5/5 | 1/5 | 0.5/5 | 0.5/5 | 0.5/5 |
| Visitor identification & intent signals | 2/5 | 2/5 | 2/5 | 2/5 | 2/5 | 2/5 |
| Prospecting workflow & outreach rules | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| CRM sync, enrichment & export | 1/5 | 1.5/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| European sovereignty | 0/5 | 0/5 | 0.5/5 | 0.5/5 | 0.5/5 | 0.5/5 |
| Pricing transparency | 1.5/5 | 2/5 | 1.5/5 | 1.5/5 | 1.5/5 | 2/5 |
| **Weighted verdict** | **1/5** | **1/5** | **1/5** | **1.5/5** | **1/5** | **1/5** |

### The judges

- **The SDR Team Lead** (v1.0): Runs eight SDRs against a monthly meeting target. Wants filters that find the right buyer at the right company, emails that do not bounce, and direct dials that reach a person. Measures a database by connect rate, not by the record count on the homepage.
- **The RevOps Manager** (v1.0): Owns the CRM and cleans up after every tool sales buys. Wants sync with field mapping and deduplication, re-enrichment that updates rather than duplicates, objections that propagate into synced records, and exit terms that say what the company may keep.
- **The Data Protection Officer** (v1.0): Knows the company becomes controller the moment a list is exported. Wants the source and legal basis of every record stated, the Art. 14 notice actually sent, a removal route for the people in the database, and a visitor script that does not fire before consent.
- **The ABM Marketer** (v1.0): Works a list of three hundred target accounts and wants to know which of them are in market. Cares about company-level visitor identification, intent data with a named source, and alerts that reach the account owner while the signal is still warm.
- **The DACH Sales Director** (v1.0): Sells into German Mittelstand companies that are barely visible in US-built databases. Wants register-based company data, coverage stated for Germany, Austria and Switzerland rather than for "Europe", and a tool that knows a cold call under UWG §7 is not a growth hack.
- **The Skeptic** (v1.0): Has read "98% accuracy" and "GDPR-compliant data" on every homepage in the category. Reads instead for the refresh cadence, the credit-back rule for a bounced email, what a mobile number costs in credits, and the source the privacy notice admits to.

## European sovereignty — proven facts

Built only from facts on the vendor's own pages; a dimension we could not prove is left open, never scored as zero. Headline: 1 of 6 dimensions proven.

| Dimension | Finding | Points | Source |
|---|---|---|---|
| Legal entity | Not determined | — | — |
| Hosting location | Outside the EU | 0/4 | [S2] |
| Hosting options | Not determined | — | — |
| Open source | Not determined | — | — |
| Data processing agreement | Not determined | — | — |
| Transfer impact assessment | Not determined | — | — |

## Key facts

Each fact is the vendor's own statement, cited to the source page it was read from ([S*n*] → Sources).

**Compliance**
- GDPR individuals: no [S4]

**Integrations**
- Hubspot available: yes [S6]

**Legal**
- UK address: 4 Summer House Road, Moulton Park, Northampton, NN3 6BJ [S6]
- US address: 1250 Oakmead Pkwy Sunnyvale, CA 94085 [S6]

**Pricing**
- Free trial: yes · 14 [S4]
- Free trial users: unlimited [S4]

**Product**
- Company journey: channel (organic/paid/referral) · pages visited · pages browsed · time per page and total [S4]
- Cost per identified business: 0.30p per business identified, depending on plan [S6]
- Customer count: 6000 · 2000+ [S6]
- Dashboard: detailed filtering · tagging · user assignment · sending leads to colleagues · deal status [S4]
- Definition: Identifies businesses visiting your website, turning unknown B2B visitors into leads [S4]
- Employee data: Includes publicly available information on key employees with job titles [S4]
- Hubspot pricing claim: 7000 · 59 · 20 [S6]
- Lead ranking: yes [S4]
- Method: Reverse IP tracking plus manual database cleaning [S4]
- Personalize module: early access · beta · yes [S6]
- Prospecting module: early access · yes [S6]
- Qualitative data: Qualitative data focus vs Google Analytics quantitative [S4]
- Real time notifications: yes · yes [S4]
- Realtime visitor identification: Identifies real-time website visitors via tracking code [S6]
- Reverse dns: Uses reverse DNS on visitor IP addresses to identify companies [S4]
- Session detail: date and time · location · source · page views · duration · new or returning visit [S4]
- Social integration: yes [S4]
- Social profiles: LinkedIn · Twitter · Facebook [S4]
- Tracking code solution: tracking code solution [S6]
- White label module: yes [S6]

**Support**
- Demonstrations: yes [S4]
- Free trial: yes [S6]
- Free trial support: yes [S4]
- UK phone: 0800 088 5775 [S6]
- US phone: 408-290-0181 [S6]

## Questions

### Is Whoisvisiting European?

Not determined: the vendor’s pages as captured do not say where Whoisvisiting is based.

### Where does Whoisvisiting store data?

Whoisvisiting stores customer data outside the EU by default, per [the vendor’s page captured 3 Nov 2026](https://whats-best.ai/evidence/17429).

### Does Whoisvisiting have a free plan?

Not stated on the vendor’s pages as of 3 Nov 2026.

### What are the best alternatives to Whoisvisiting?

As of 3 Nov 2026, the panel rates [Cognism (3/5)](https://whats-best.ai/software/lead-generation/cognism), [Dealfront (3/5)](https://whats-best.ai/software/lead-generation/dealfront) and [Vainu (3/5)](https://whats-best.ai/software/lead-generation/vainu) highest among the other 40 Lead Generation products evaluated. Ratings that look equal are rounded to half stars; the order uses the unrounded rating, then the name. The highest-rated European alternative is [Cognism](https://whats-best.ai/software/lead-generation/cognism) (UK / wider Europe). Ratings are the AI panel’s opinion, formed from public evidence: [how scores are made](https://whats-best.ai/methodology#ordering). The full list, with European products first: [Whoisvisiting alternatives](https://whats-best.ai/software/lead-generation/whoisvisiting/alternatives).

## What this page leaves out

- 17 product facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material.
- 9 pricing facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material.
- 2 integrations facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material.
- 2 legal facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material.
- 1 compliance fact could not be confirmed on the vendor’s page as captured and was left out of this page and of the panel’s material.
- 1 hosting fact could not be confirmed on the vendor’s page as captured and was left out of this page and of the panel’s material.
- 1 support fact could not be confirmed on the vendor’s page as captured and was left out of this page and of the panel’s material.

## Sources

- [S1] Vendor page: https://www.whoisvisiting.com (checked 2026-11-03)
- [S2] Privacy policy — found from the homepage: https://www.whoisvisiting.com/privacy-policy/ (checked 2026-11-03)
- [S3] Visitor identification & intent signals — found from sitemap: https://www.whoisvisiting.com/visitor-queue/ (checked 2026-11-03)
- [S4] Visitor identification & intent signals — found from sitemap: https://www.whoisvisiting.com/website-visitor-tracking-ga/ (checked 2026-11-03)
- [S5] Prospecting workflow & outreach rules — found from sitemap: https://www.whoisvisiting.com/gdpr/ (checked 2026-11-03)
- [S6] CRM sync, enrichment & export — found from sitemap: https://www.whoisvisiting.com/hubspot/ (checked 2026-11-03)
- [S7] CRM sync, enrichment & export — found from sitemap: https://www.whoisvisiting.com/integrations/ (checked 2026-11-03)

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Cite as: whats-best.ai, "Whoisvisiting — Lead Generation", AI panel analysis, as of 2026-11-04. https://whats-best.ai/software/lead-generation/whoisvisiting

Corrections: https://whats-best.ai/correct/1457?target=page