# Ideaflip — Online Whiteboard

Ideaflip by Biggerflip Ltd holds a panel rating of 1.5/5 from 6 AI judges (category median 3/5), as of 2026-11-01. Provenance: UK / wider Europe; sovereignty: not determined.

- Vendor: Biggerflip Ltd (https://ideaflip.com)
- Category: [Online Whiteboard](https://whats-best.ai/software/online-whiteboard.md)
- Provenance (editorial classification): UK / wider Europe
- Canonical page: https://whats-best.ai/software/online-whiteboard/ideaflip
- Alternatives: https://whats-best.ai/software/online-whiteboard/ideaflip/alternatives ([markdown](https://whats-best.ai/software/online-whiteboard/ideaflip/alternatives.md))
- Data as of: 2026-11-06 · evaluated 2026-11-01 · oldest source captured 2026-11-01

**AI-generated.** Every score, rationale and verdict here is written by a panel of AI judges from public evidence — an analysis, not a hands-on test. Every fact quotes the vendor page it was read from. No score can be bought. How scores are made: https://whats-best.ai/methodology

## At a glance

- Vendor: Biggerflip Ltd
- Headquarters: Not stated on the vendor’s pages as of 1 Nov 2026
- Data hosting: Not stated on the vendor’s pages as of 1 Nov 2026
- Free plan: Yes, per the vendor’s own page [S3]

## The panel's verdict

Ideaflip is Biggerflip Ltd's online sticky-note board for remote meetings, brainstorms and retrospectives — the bench reads it as a shared sticky-note workspace, not a full whiteboard. Pricing transparency scored highest, at 5-6, with public per-user prices on the Personal, Basic and Professional tiers, a 14-day free trial, a 30-day no-questions refund and self-service plan changes; the Enterprise tier carrying single sign-on and single tenancy is contact-sales only. Facilitation scored 4 with no variation, on guest invites, voting, and anonymous or embedded drop-in sessions. Security and deployment is weakest, a flat 2: the privacy policy holds data "for some period" after account deletion and in backups, and no public information exists on encryption or AI controls. Sovereignty split between 2 and 3: lower scores cite the England-registered contracting entity, Google Analytics storing data on servers in the United States, and no stated hosting location for boards or published data processing agreement; higher scores found only part of the chain visible. Integrations and export scored 2-3. Overall totals range from 3.0 to 3.6.

**Speaks for it:**
- Personal, Basic and Professional carry public per-user prices — Basic at "$12 MONTHLY @ $6 / user / month", Professional at "$24 MONTHLY @ $12 / user / month" — with VAT included at EU and UK checkout.
- A 14-day free trial with no charge if cancelled, a 30-day no-questions refund, and self-service plan, seat and cancellation changes.
- Guests are first-class: up to 2 on Personal and Basic, unlimited on Professional, with drop-in sessions that can be anonymous or embedded in other web pages.
- Brainstorm, organise, vote, annotate, connect and export run as core actions on real-time sticky-note boards, with a Sailboat Retrospective template and custom public templates on Professional.
- Boards created while subscribed stay available when you downgrade to the free Personal plan.

**Held against it:**
- Security and deployment scored a flat 2, with data kept "for some period" after account deletion, removed content persisting in backup copies, and employees and contractors able to access personal information.
- We found no public information on where boards and user data are hosted, on a published data processing agreement, or on certifications such as ISO 27001.
- Export is a named core action with no format stated, and Google sign-in is the only documented integration — no public information on an API, webhooks or apps for Teams, Zoom or Slack.
- Single Sign On, Single Tenancy and whitelabelling sit only in an Enterprise tier reached by contacting sales, so the price of those controls cannot be computed from public pages.
- The terms grant a "non-exclusive, transferable, sub-licensable, royalty-free, worldwide license" to everything created on the boards until it is deleted.

**Best for:**
- You run remote retrospectives or brainstorms with outside participants and want anonymous or embeddable drop-in sessions with per-plan guest limits.
- You are a small team that wants to know its exact monthly cost from public pages, backed by a free trial and a 30-day refund.
- You want a focused sticky-note board for brainstorming, organising, voting and annotating rather than a full whiteboard with an infinite canvas, frames or diagrams.

**Avoid if:**
- You need single sign-on or single tenancy at a computable price — both sit only in the Enterprise tier, which is contact-sales only.
- Your security review requires statements on encryption, retention periods or certifications such as ISO 27001 — the captured pages give no public information on these.
- Your data protection rules require a stated hosting location for board content or bar US-stored analytics data — ask the vendor: the public pages we read do not show it
- Your workflow depends on documented integrations — Google sign-in is the only one named, with no public information on an API, Jira sync or Teams, Zoom or Slack apps.

## Scores by judge and criterion

Scores out of 5, each judge scoring independently against the published rubric (v1). "n/r" = not rated: the vendor publishes no price, or the judge found no public information on that criterion.

| Criterion | The Workshop Facilitator | The Product Team Lead | The Microsoft 365 Admin | The Works Council Member | The Public-Sector Project Lead | The Skeptic |
| --- | --- | --- | --- | --- | --- | --- |
| Canvas, templates & content | 2/5 | 1.5/5 | 2/5 | 2/5 | 2/5 | 2/5 |
| Workshop facilitation & participation | 2/5 | 2/5 | 2/5 | 2/5 | 2/5 | 2/5 |
| Integrations, import & export | 1/5 | 1/5 | 1.5/5 | 1.5/5 | 1.5/5 | 1.5/5 |
| Sharing, permissions & administration | 1.5/5 | 2/5 | 2/5 | 1.5/5 | 1.5/5 | 1.5/5 |
| Security, AI controls & deployment | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 | 1/5 |
| European sovereignty | 1/5 | 1/5 | 1.5/5 | 1.5/5 | 1/5 | 1.5/5 |
| Pricing transparency | 3/5 | 2.5/5 | 3/5 | 2.5/5 | 3/5 | 3/5 |
| **Weighted verdict** | **2/5** | **1.5/5** | **1.5/5** | **1.5/5** | **1.5/5** | **1.5/5** |

### The judges

- **The Workshop Facilitator** (v1.0): Freelance facilitator and agile coach who runs three to four remote workshops a week for clients from car suppliers to city utilities, most of them with participants who have never used the tool and will not create an account. Builds the board the evening before from their own templates. Needs guests in by link, a timer, anonymous brainstorming, dot voting and a way to pull twenty people to the same frame, and a client who asks where the board is stored before the session starts.
- **The Product Team Lead** (v1.0): Leads three product teams at a logistics software company in Hamburg, with developers in Poland and Portugal. The board is where story maps, quarterly planning, architecture sketches and retrospectives happen, and the outcome has to land in Jira without anyone retyping it. Wants diagrams and sticky notes on one board, a two-way sync with the tickets, an API for the team's own automation, and an export that still makes sense when the company switches tools.
- **The Microsoft 365 Admin** (v1.0): Runs Microsoft 365 and Teams for a machine builder with 2,400 staff and found 600 free whiteboard accounts on company addresses, boards shared publicly by link among them. Has to decide between the whiteboard that comes with Teams and a licensed one. Wants single sign-on, SCIM, domain capture of the existing accounts, sharing rules set once for everyone, audit logs in the SIEM, retention rules, and an AI that can be switched off until legal has read the terms.
- **The Works Council Member** (v1.0): Sits on the works council of an insurance company and leads its IT committee, which has to agree before any tool that could show who did what goes live (§87(1) no. 6 BetrVG). Reads the admin documentation before the feature page: whether contributions and time on board are tracked per person, what a manager can see, how long logs are kept, what the AI does with retrospective notes, and where the boards are stored and by whom.
- **The Public-Sector Project Lead** (v1.0): Leads the digitalisation programme of a state ministry and runs workshops with municipalities, agencies and external consultants. The data protection officer has ruled out US-hosted boards, and procurement asks for BSI C5 or an on-premises installation in the state data centre. Needs guests from other authorities without accounts, a board that works in the browser on locked-down machines, an accessibility statement, and a contract the procurement office can sign.
- **The Skeptic** (v1.0): Has seen a free plan with "unlimited members" that locks every board after the third, "EU data residency" that covers the database but not the AI, and an export that turns two years of workshops into a stack of PNGs. Reads that a product is "enterprise-grade" and asks who can open a board shared by link, whether the boards train anyone's model, what the export keeps — and what leaving would cost.

## European sovereignty — proven facts

Built only from facts on the vendor's own pages; a dimension we could not prove is left open, never scored as zero. Headline: not determined.

| Dimension | Finding | Points | Source |
|---|---|---|---|
| Legal entity | Not determined | — | — |
| Hosting location | Not determined | — | — |
| Hosting options | Not determined | — | — |
| Open source | Not determined | — | — |
| Data processing agreement | Not determined | — | — |
| Transfer impact assessment | Not determined | — | — |

## Key facts

Each fact is the vendor's own statement, cited to the source page it was read from ([S*n*] → Sources).

**Data**
- Account deletion: some period · yes [S4]
- Acquisition transfer: yes [S4]
- Content deletion backups: yes · no [S4]
- Correction rights: yes [S4]
- Downgrade access: 3 · yes [S3]
- Employees access: yes [S4]
- Law enforcement: yes [S4]
- Mailing list unsubscribe: yes [S4]
- No sale of personal info: no [S4]

**Integrations**
- Google signin: yes [S1]

**Legal**
- Auth google account responsibility: yes · yes [S5]
- Cancellation: self-service via ideaflip.com/billing [S3]
- Entity: BIGGERFLIP LTD · 2011 [S1]
- Entity: Biggerflip Ltd · England & Wales · 128 City Road, London EC1V 2NX · 09401527 [S2]
- Entity: BIGGERFLIP LTD [S3]
- Entity: Biggerflip Ltd · England · Ideaflip · 09401527 [S4]
- Google account integration: yes [S4]
- Infringement policy: yes [S4]
- Operating entity: Biggerflip Ltd · Ideaflip [S5]
- Policy amendment: yes · yes [S4]
- Privacy contact: privacy@ideaflip.com [S4]
- Registered address: 128 City Road, London EC1V 2NX [S4]
- Service termination right: may modify or terminate service for any reason without notice [S5]
- Terms modification notice: email · yes [S5]

**Pricing**
- Basic monthly: Basic · 12 · 6 [S3]
- Free forever: Personal plan free forever [S3]
- Nonprofit discount: Non-profit or educational discount available on request [S3]
- Personal free: Personal · 0 · yes [S3]
- Plan changes: yes [S3]
- Professional monthly: Professional · 24 · 12 [S3]
- Refund: 30 · yes [S3]
- Seat changes: yes [S3]
- Trial: 14 · yes [S3]
- Trial cancellation: no [S3]
- VAT: yes [S3]

**Product**
- Acceptable use scope: personal, professional or corporate use [S5]
- Anonymous embedded sessions: Drop-in sessions can be anonymous or embedded in other web pages [S3]
- Brand history: 2011-2026 [S2]
- Compare board counts: unlimited · 3 · unlimited [S3]
- Compare facilitator tools: Comparison rows for Facilitator Tools, Custom Templates, Drop-in Sessions (values not readable) [S3]
- Compare guest sharing: up to 2 · up to 2 · unlimited [S3]
- Core actions: brainstorm · organise · vote · annotate · connect · export [S1]
- Description: Biggerflip is a small startup focused on enabling teams to think together - regardless of where they are in the world. [S2]
- Dropin sessions: Professional plan allows inviting as many outside guests as needed [S3]
- Enterprise features: All Professional features plus Single Sign On, Single Tenancy, Whitelabelling, Custom Templates [S3]
- Free trial: yes [S1]
- Guest access: yes [S1]
- Ip content import: image upload · webshots · copy/paste [S4]
- License termination: yes [S4]
- Not file hosting: no [S5]
- Professional features: Unlimited boards; unlimited guests and drop-in sessions; facilitator tools; custom public templates [S3]
- Realtime collaboration: yes · yes [S1]
- Sticky notes: online sticky notes for remote team meetings [S1]
- Templates: Breakout Groups [S1]
- Templates: Business Model Canvas [S1]
- Templates: Sailboat Retrospective [S1]
- User content license: non-exclusive, transferable, sub-licensable, royalty-free, worldwide [S4]

**Subprocessors**
- Google analytics: Google Analytics · web analytics · United States [S4]
- Intercom: Intercom, Inc. · analytics and customer communications · email address, sign-up date [S4]
- Recurly: Recurly, Inc. · payment processing [S4]

**Support**
- Enterprise contact: Enterprise plan requires contacting sales [S3]

## Questions

### Is Ideaflip European?

Yes, though not from the EU. whats-best.ai classifies Ideaflip as UK / wider Europe.

### Where does Ideaflip store data?

Not stated on the vendor’s pages as of 1 Nov 2026.

### Does Ideaflip have a free plan?

Yes. Ideaflip has a free plan, per [the vendor’s page captured 1 Nov 2026](https://whats-best.ai/evidence/13707).

### What are the best alternatives to Ideaflip?

As of 1 Nov 2026, the panel rates [Miro (3.5/5)](https://whats-best.ai/software/online-whiteboard/miro-whiteboard), [Collaboard (3.5/5)](https://whats-best.ai/software/online-whiteboard/collaboard-whiteboard) and [Klaxoon (3/5)](https://whats-best.ai/software/online-whiteboard/klaxoon) highest among the other 12 Online Whiteboard products evaluated. Ratings that look equal are rounded to half stars; the order uses the unrounded rating, then the name. The highest-rated European alternative is [Collaboard](https://whats-best.ai/software/online-whiteboard/collaboard-whiteboard) (UK / wider Europe). Ratings are the AI panel’s opinion, formed from public evidence: [how scores are made](https://whats-best.ai/methodology#ordering). The full list, with European products first: [Ideaflip alternatives](https://whats-best.ai/software/online-whiteboard/ideaflip/alternatives).

## What this page leaves out

- We found no public information on compliance on the pages we read (ideaflip.com, ideaflip.com/about, ideaflip.com/plan/pricing, ideaflip.com/privacy, ideaflip.com/terms). If the vendor publishes it somewhere else, send us the page.
- 2 product facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material.
- 1 pricing fact could not be confirmed on the vendor’s page as captured and was left out of this page and of the panel’s material.
- 1 sovereignty dimension could not be confirmed on the vendor’s own pages and is shown as unknown.

## Sources

- [S1] Vendor homepage: https://ideaflip.com/ (checked 2026-11-01)
- [S2] Company page: https://ideaflip.com/about/ (checked 2026-11-01)
- [S3] Pricing page: https://ideaflip.com/plan/pricing/ (checked 2026-11-01)
- [S4] Privacy policy: https://ideaflip.com/privacy/ (checked 2026-11-01)
- [S5] Terms of service: https://ideaflip.com/terms/ (checked 2026-11-01)

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Cite as: whats-best.ai, "Ideaflip — Online Whiteboard", AI panel analysis, as of 2026-11-06. https://whats-best.ai/software/online-whiteboard/ideaflip

Corrections: https://whats-best.ai/correct/1243?target=page