# Sendify — Supply Chain & Logistics

Sendify by Sendify AB holds a panel rating of 2/5 from 6 AI judges (category median 3/5), as of 2026-10-28. Provenance: EU-Made; sovereignty: not determined.

- Vendor: Sendify AB (https://www.sendify.com)
- Category: [Supply Chain & Logistics](https://whats-best.ai/software/supply-chain.md)
- Provenance (editorial classification): EU-Made
- Canonical page: https://whats-best.ai/software/supply-chain/sendify
- Alternatives: https://whats-best.ai/software/supply-chain/sendify/alternatives ([markdown](https://whats-best.ai/software/supply-chain/sendify/alternatives.md))
- Data as of: 2026-10-29 · evaluated 2026-10-28 · oldest source captured 2026-10-26

**AI-generated.** Every score, rationale and verdict here is written by a panel of AI judges from public evidence — an analysis, not a hands-on test. Every fact quotes the vendor page it was read from. No score can be bought. How scores are made: https://whats-best.ai/methodology

## At a glance

- Vendor: Sendify AB
- Headquarters: Not stated on the vendor’s pages as of 26 Oct 2026
- Data hosting: Not stated on the vendor’s pages as of 26 Oct 2026
- Free plan: Not stated on the vendor’s pages as of 26 Oct 2026

## The panel's verdict

Sendify, from Sendify AB of Gothenburg with Sendify GmbH serving Germany, is a platform for searching, comparing and booking carriage of goods — parcels, pallets and containers. Its strength is shipping: shipping and returns scored 6-7 and freight and transport 6 across the range, on carrier price and transit-time comparison, own or pre-negotiated rates, LCL sea freight with customs handling and documentation included, and air freight with chartered flights. It is weakest as inventory or warehouse software, where inventory control and warehouse operations scored 0-1: the captured pages document booking, packaging guidance and terminal storage rent, and we found no public information on stock ledgers, goods receipt, putaway or picking. Integration and automation sits at 5-6 on Shopify, WooCommerce and a modular API. Pricing transparency spread from 3 to 5: the Basic tier is free with no credit card and terminal rents are published in exact SEK-per-day bands, while we found no public Plus figure and Pro is priced case by case. Sovereignty scored 3-4: Swedish governing law and a processor role are stated; hosting location and subprocessors are unknown.

**Speaks for it:**
- Carrier prices and transit times compared at booking, with a choice between your own carrier agreements and Sendify's pre-negotiated rates.
- The Basic plan is free — no monthly or annual cost — with free signup, no credit card, pay on invoice and no commitment period.
- LCL sea freight bookable by entering dimensions, weight and destination with customs handling and documentation included, plus an air freight service with chartered flights.
- Shopify and WooCommerce connectors with automatic address import and a modular API for ERP, e-commerce and warehouse management systems.
- Terminal storage rent published exactly, from SEK 67 / day for 1-25 kg to SEK 655 / day for 2,501 kg and heavier, charged from day 4.

**Held against it:**
- We found no public information on stock keeping, bin locations, goods receipt, putaway or picking, so inventory stays in the connected systems.
- We found no public figure for the Plus subscription and Pro is priced case by case, so an annual cost cannot be computed from the public pages.
- Consumer returns are bookable only when the original shipment went via DHL Service Point, and we found no public information on a self-service returns portal or bulk label printing.
- We found no public information on where order and recipient data are hosted, or on any subprocessor behind the service.
- The captured pages give different carrier lists — DHL, UPS, DSV, TNT and FedEx on one, UPS, DPD, DHL Freight, DSV and FedEx on another.

**Best for:**
- You ship parcels and pallets regularly and want prices and transit times compared across carriers before booking.
- You hold your own carrier agreements and want them compared against Sendify's pre-negotiated rates in one place.
- Your stock ledger already lives in your ERP or shop system, and you need address import, tracking and pickup automated alongside it.
- You send LCL sea freight by dimensions, weight and destination and want customs handling and documentation included in the booking.

**Avoid if:**
- You need the product to hold your stock ledger, bin locations or warehouse floor work — the terms define the service as searching, comparing and booking carriage of goods.
- Your consumer returns must be bookable regardless of which carrier carried the original shipment — a return from a private individual requires the original sent with DHL Service Point.
- You must compute a full annual shipping cost up front — ask the vendor: the public pages we read do not show it
- You need parameter-based shipping rules on the free tier — rule conditions such as delivery country, weight and postal code are marked as Plus/Pro features.

## Scores by judge and criterion

Scores out of 5, each judge scoring independently against the published rubric (v1). "n/r" = not rated: the vendor publishes no price, or the judge found no public information on that criterion.

| Criterion | The E-Commerce Operations Lead | The Warehouse Manager | The Transport Planner | The Fulfilment Provider | The IT & Integration Lead | The Skeptic |
| --- | --- | --- | --- | --- | --- | --- |
| Inventory & stock control | 0/5 | 0/5 | 0.5/5 | 0/5 | 0/5 | 0/5 |
| Warehouse operations: receiving, picking & packing | 0/5 | 0/5 | 0.5/5 | 0/5 | 0/5 | 0/5 |
| Multi-carrier shipping & returns | 3/5 | 3/5 | 3.5/5 | 3/5 | 3/5 | 3/5 |
| Freight & transport management | 3/5 | 3/5 | 3/5 | 3/5 | 3/5 | 3/5 |
| Integrations, automation & exit | 2.5/5 | 2.5/5 | 3/5 | 2.5/5 | 2.5/5 | 2.5/5 |
| European sovereignty | 1.5/5 | 2/5 | 2/5 | 2/5 | 2/5 | 2/5 |
| Pricing transparency | 1.5/5 | 2/5 | 2.5/5 | 1.5/5 | 1.5/5 | 2/5 |
| **Weighted verdict** | **1.5/5** | **1.5/5** | **2.5/5** | **1.5/5** | **2/5** | **2/5** |

### The judges

- **The E-Commerce Operations Lead** (v1.0): Ships three hundred parcels a day from a shop, two marketplaces and a wholesale channel. Wants stock that is right on every channel so nothing is oversold, labels for four carriers printed in one batch, customs papers for Switzerland without retyping, and a returns portal that stops the support inbox filling up every January.
- **The Warehouse Manager** (v1.0): Runs two shifts in a four-thousand-square-metre warehouse with temps who start on Monday. Wants goods receipt against the purchase order, bin locations and scanner-guided picks a new hire gets right on day one, batch and best-before dates that are actually tracked, and pick and error rates per shift instead of a feeling.
- **The Transport Planner** (v1.0): Books forty pallets and three part loads a week for a machinery wholesaler, mostly by e-mail and phone. Wants quotes from several forwarders compared in one place, the agreed rates stored so invoices can be checked against them, eCMR instead of paper, and a CO2 figure per shipment the sustainability report can cite.
- **The Fulfilment Provider** (v1.0): Runs a 3PL warehouse with twenty-two client brands, each on a different shop system. Wants one WMS that keeps every client's stock and orders apart, connects to whatever shop the next client brings, ships on the client's own carrier contracts or the house rates, and turns picks, storage and packaging into a client invoice.
- **The IT & Integration Lead** (v1.0): Owns the ERP, the shop and the DATEV export for a mid-sized manufacturer, and gets the call when an order does not arrive in the warehouse. Wants a documented API and webhooks, EDI for the two retail chains, connectors the vendor actually maintains, a processor list for the recipient addresses, and a full export the day the contract ends.
- **The Skeptic** (v1.0): Has seen a "WMS" that was a stock column in a shop plugin and a "free" shipping tool that made its money on every label. Reads "integrates with everything" as a logo wall, asks whether own carrier contracts are allowed on the cheap tier, what the per-order fee is past the allowance, and how the order history leaves with you.

## European sovereignty — proven facts

Built only from facts on the vendor's own pages; a dimension we could not prove is left open, never scored as zero. Headline: not determined.

| Dimension | Finding | Points | Source |
|---|---|---|---|
| Legal entity | Not determined | — | — |
| Ownership | Not determined | — | — |
| Data residency | Not determined | — | — |
| Subprocessors | Not determined | — | — |

## Key facts

Each fact is the vendor's own statement, cited to the source page it was read from ([S*n*] → Sources).

**Hosting**
- Address: Östra Larmgatan 16, 411 07 Göteborg · Sweden [S1]
- Address: Östra Larmgatan 16, 411 07 Göteborg [S2]

**Integrations**
- Address import: yes [S1]
- API: Modular API for e-commerce, ERP or warehouse management systems [S12]
- API available: modular API for ERP and e-commerce systems · yes [S11]
- Business system: yes [S1]
- Erp tracking: yes [S1]
- Shopify: Shopify integration with automatic address data import [S12]
- Woocommerce: WooCommerce integration [S12]

**Legal**
- Address: 411 07 · Göteborg · Östra Larmgatan 16 [S4]
- Address: Östra Larmgatan 16, 411 07 Göteborg [S3]
- Address: c/o Moore BRL, Caffamacherreihe 16, 20355 Hamburg, Deutschland [S11]
- Binding language: Swedish · yes [S4]
- Copyright: Sendify · 2026 [S1]
- Copyright entity: Sendify GmbH · 2026 · c/o Moore BRL [S5]
- Copyright entity: Moore BRL · Sendify GmbH [S6]
- Copyright entity: 2026 · Sendify GmbH · Moore BRL [S10]
- Dispute court: The District Court of Gothenburg, Sweden [S3]
- Entity: Sendify GmbH [S7]
- Entity: Sendify AB · 559102-5852 [S3]
- Entity: Sendify GmbH · c/o Moore BRL, Caffamacherreihe 16, 20355 Hamburg, Deutschland [S12]
- Entity name: Sendify GmbH · 2024 [S11]
- Governing law: Sweden [S3]
- Kyc: yes [S3]
- Processor capacity: processor [S4]
- Recipient contact instruction: Recipients should first contact the booking company [S4]
- Term change notice: 30 [S3]
- Withdrawal email: support@sendify.se [S3]
- Withdrawal period: 14 [S3]

**Pricing**
- Account free: yes [S2]
- All inclusive price: yes [S2]
- Basic free: free · 0 [S3]
- Dispute window: 14 [S3]
- Free signup: yes [S1]
- Free tier: yes · no [S12]
- Invoice no commitment: invoice · no [S1]
- Negotiation free: yes [S2]
- Non stackable pallet surcharge: yes [S5]
- Payment due days: 20 [S3]
- Plan finder: Pricing plans depend on monthly package and pallet volumes [S1]
- Plus billing: monthly · annual [S3]
- Pro custom: yes [S3]
- Reminder fee: 60 · 0.08 [S3]
- Warehouse rent charge recipient: sender / Sendify account holder [S6]
- Warehouse rent start day: 4 [S6]
- Warehouse rent tier 1 25kg: 1 · 25 · 67 [S6]
- Warehouse rent tier 2501kg plus: 2501 · 655 [S6]
- Warehouse rent tier 26 500kg: 26 · 500 · 155 [S6]
- Warehouse rent tier 501 2500kg: 501 · 2500 · 412 [S6]

**Product**
- Advanced rule conditions: delivery country · weight · recipient contact · sender postal code [S7]
- Arlanda handling: Stockholm Arlanda · worldwide [S10]
- Auto renewal: yes [S3]
- Automation scope: import · shipment information · tracking · pickup [S11]
- Basic features: yes · yes · yes · yes [S7]
- Basic features: discounted carrier rates · compare and book shipments · Receiver Pays [S3]
- Billing invoice: yes · no [S12]
- Booking address import: API enables automatic import of booking and shipping addresses into Sendify [S11]
- Byoc carrier claims: yes [S3]
- Byoc no price guarantee: no [S3]
- Carriage scope: no · search carriers · compare carriers · book carriage [S3]
- Carrier weight limits: DHL · DSV · TNT · UPS · FedEx [S5]
- Carriers: DHL · DSV · UPS · FedEx · TNT [S1]
- Carriers: DHL · UPS · DSV · TNT · FedEx [S2]
- Carriers listed: UPS · DPD · DHL Freight · DSV · FedEx [S12]
- Chartered flights: yes [S10]
- Commercial use only: yes [S3]
- Consultation booking: non-binding consultation form for API integration · yes [S11]
- Customer count: 15000 · 20 [S1]
- Customer count: 15000 [S2]
- Customs clearance: yes [S10]
- Daily departures: yes [S10]
- Dangerous goods: yes · yes [S10]
- Downgrade to free: yes [S3]
- Edd air freight service: international air freight, time-critical shipments outside Europe, larger goods · EDS Air Freight · Sendify [S10]
- Eds sea freight availability: yes [S9]
- Eds sea freight booking: via Sendify platform by entering dimensions, weight, destination [S9]
- Eds sea freight customs included: yes [S9]
- Eds sea freight departures: yes [S9]
- Eds sea freight destinations: Asia · North America · South America · Africa · Middle East [S9]
- Eds sea freight door to door: in most cases · yes [S9]
- Eds sea freight import export: yes · yes [S9]
- Eds sea freight lcl: LCL (Less than Container Load) · EDS Sea Freight [S9]
- Eds sea freight max dimensions: item · 120 · 220 · 240 · 1000 [S9]
- Eds sea freight pay for space: pay for space used [S9]
- Erp ecommerce wms compatibility: ERP · e-commerce · warehouse management systems [S11]
- Freight forwarders: yes [S1]
- Freight modes: sea · road · air · rail [S2]
- Geo scope: yes [S2]
- Insurance: yes · yes · yes [S1]
- Liquid packaging requirement: Liquids must be sealed in absorbent material and enclosed in a tight plastic bag [S5]
- Max pallet dimensions: 264 · 160 · 340 [S10]
- Multiple rules ordering: yes · yes [S7]
- Own rates: Users can book on their own rates or Sendify's pre-negotiated rates [S1]
- Packing guide parcels pallets irregular: Packaging guide covers three segments: parcels, pallets, and irregular goods [S5]
- Pallet overhang policy: yes · no [S5]
- Parcel weight pallet requirement: 35 [S5]
- Plus pro features: notifications · delivery notice · Incoterm DDP · liftgate · dangerous goods · yes · yes · yes [S7]
- Positioning: Sweden’s easiest logistics platform for small businesses; shipping for parcels, pallets, and containers [S1]
- Price comparison: yes [S2]
- Price requires dimensions weight: Correct pricing requires knowing dimensions and weight before booking [S8]
- Rate comparison: Users compare shipping prices across multiple carriers and choose between shorter transit time or cheaper rates [S11]
- Return b2c requirement: DHL Service Point [S8]
- Return from company: Returns from a company are booked with yourself as recipient and the customer as sender; booking process otherwise unchanged [S8]
- Return label print: Return label can be printed by searching the shipment number in Shipments [S8]
- Rule actions: customize shown carriers and order · auto-enable add-on [S7]
- Rule deactivation behavior: saved but inactive [S7]
- Rule test search: yes [S7]
- Rules apply integrations: yes · yes [S7]
- Savings claim: 85 [S11]
- Service tiers: Sendify Free · Sendify Plus · Sendify Secure [S12]
- Setting migration: Without pickup from Booking settings automatically moved to Shipping Rules [S7]
- Share label: Shipping labels can be downloaded/emailed or shared directly from the system [S8]
- Shipment types: small parcels up to multi-ton shipments [S2]
- Shipping rules purpose: Shipping Rules control carrier visibility/order and automatic add-ons applied at every booking [S7]
- Speed options: economy · express [S2]
- Subscription tiers: Basic · Plus · Pro [S3]
- Warehouse rent applies to scheduled delivery: Applies also when recipient chooses a delivery day after day 4 [S6]
- Warehouse rent purpose: DHL warehouse rent for goods sent back to terminal [S6]

**Support**
- Chat: chat [S8]
- Chat available: chat · yes [S6]
- Chat channel: chat [S5]
- Eds contact channel: Sendify support [S9]
- Eds recurring setup: yes [S9]
- Personal: yes [S1]
- Plus standard: standard [S3]

## Questions

### Is Sendify European?

Yes. whats-best.ai classifies Sendify as EU-Made.

### Where does Sendify store data?

Not stated on the vendor’s pages as of 26 Oct 2026.

### Does Sendify have a free plan?

Not stated on the vendor’s pages as of 26 Oct 2026.

### What are the best alternatives to Sendify?

As of 29 Oct 2026, the panel rates [Ongoing WMS (3.5/5)](https://whats-best.ai/software/supply-chain/ongoing-wms), [Shippingbo (3.5/5)](https://whats-best.ai/software/supply-chain/shippingbo) and [Mintsoft (3/5)](https://whats-best.ai/software/supply-chain/mintsoft) highest among the other 14 Supply Chain & Logistics products evaluated. Ratings that look equal are rounded to half stars; the order uses the unrounded rating, then the name. The highest-rated European alternative is [Ongoing WMS](https://whats-best.ai/software/supply-chain/ongoing-wms) (EU-Made). Ratings are the AI panel’s opinion, formed from public evidence: [how scores are made](https://whats-best.ai/methodology#ordering). The full list, with European products first: [Sendify alternatives](https://whats-best.ai/software/supply-chain/sendify/alternatives).

## What this page leaves out

- We found no public information on compliance on the pages we read (sendify.com/en-se, sendify.com/en-se/pricing, sendify.com/en-se/terms-of-service, sendify.com/en-se/legal/privacy-policy, help.sendify.com/en/packing-goods, help.sendify.com/en/warehouse-unredeemed and 6 more). If the vendor publishes it somewhere else, send us the page.
- 8 product facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material.
- 2 legal facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material.
- 2 pricing facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material.
- 1 support fact could not be confirmed on the vendor’s page as captured and was left out of this page and of the panel’s material.

## Sources

- [S1] Vendor homepage: https://www.sendify.com/en-se/ (checked 2026-10-26)
- [S2] Pricing page: https://www.sendify.com/en-se/pricing/ (checked 2026-10-26)
- [S3] Terms naming the legal entity: https://www.sendify.com/en-se/terms-of-service/ (checked 2026-10-26)
- [S4] Privacy policy: https://www.sendify.com/en-se/legal/privacy-policy/ (checked 2026-10-26)
- [S5] Warehouse operations: receiving, picking & packing — found from sitemap: https://help.sendify.com/en/packing-goods (checked 2026-10-26)
- [S6] Warehouse operations: receiving, picking & packing — found from sitemap: https://help.sendify.com/en/warehouse-unredeemed (checked 2026-10-26)
- [S7] Multi-carrier shipping & returns — found from sitemap: https://help.sendify.com/en/shipping-rules-article (checked 2026-10-26)
- [S8] Multi-carrier shipping & returns — found from sitemap: https://help.sendify.com/en/return-freight (checked 2026-10-26)
- [S9] Freight & transport management — found from sitemap: https://help.sendify.com/en/eds-sea-freight (checked 2026-10-26)
- [S10] Freight & transport management — found from sitemap: https://help.sendify.com/en/eds-air-freight (checked 2026-10-26)
- [S11] Integrations, automation & exit — found from sitemap: https://www.sendify.com/de-de/plattform/integrationen/api/ (checked 2026-10-26)
- [S12] Integrations, automation & exit — found from sitemap: https://www.sendify.com/de-de/plattform/integrationen/ (checked 2026-10-26)

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Cite as: whats-best.ai, "Sendify — Supply Chain & Logistics", AI panel analysis, as of 2026-10-29. https://whats-best.ai/software/supply-chain/sendify

Corrections: https://whats-best.ai/correct/1017?target=page