# Piwik PRO Analytics Suite alternatives — Web Analytics As of 4 Nov 2026, the panel rates [Matomo (4/5)](https://whats-best.ai/software/web-analytics/matomo), [Pirsch Analytics (3.5/5)](https://whats-best.ai/software/web-analytics/pirsch) and [etracker Analytics (3/5)](https://whats-best.ai/software/web-analytics/etracker) highest among the other 17 Web Analytics products evaluated. The highest-rated European alternative is [Pirsch Analytics](https://whats-best.ai/software/web-analytics/pirsch) (EU-Made). Ratings are the AI panel’s opinion, formed from public evidence: [how scores are made](https://whats-best.ai/methodology#ordering). - Canonical page: https://whats-best.ai/software/web-analytics/piwik-pro/alternatives - Piwik PRO Analytics Suite: https://whats-best.ai/software/web-analytics/piwik-pro.md - Data as of: 2026-11-04 **AI-generated.** Ratings and verdicts are the opinion of a panel of AI judges, formed from public evidence against a published rubric — an analysis, not a hands-on test. Listed by panel rating (products the panel could not rate follow alphabetically); no placement is for sale. How lists are ordered: https://whats-best.ai/methodology#ordering ## European alternatives to Piwik PRO Analytics Suite - [Pirsch Analytics](https://whats-best.ai/software/web-analytics/pirsch) · EU-Made · panel rating 3.5/5 · data hosting: not stated on the vendor’s pages Pirsch Analytics is a cookieless web analytics product from Emvi Software GmbH in Rheda-Wiedenbrück, Germany. - [etracker Analytics](https://whats-best.ai/software/web-analytics/etracker) · EU-Made · panel rating 3/5 · data hosting: Default not stated; pages mention Germany and the EU etracker Analytics is a German web analytics tool from JustRelate Deutschland GmbH, Berlin. - [Simple Analytics](https://whats-best.ai/software/web-analytics/simple-analytics) · EU-Made · panel rating 3/5 · data hosting: Default not stated; pages mention the EU · free plan per the vendor’s page captured 2026-10-29 Simple Analytics is a cookieless web analytics tool from a Dutch vendor. - [Piano Analytics](https://whats-best.ai/software/web-analytics/piano-analytics) · EU origin, foreign-owned · panel rating 3/5 · data hosting: not stated on the vendor’s pages Piano Analytics is the web analytics suite of Applied Technologies Internet SAS, a French company controlled by Piano Software Inc. - [Plausible Analytics](https://whats-best.ai/software/web-analytics/plausible) · EU-Made · panel rating 2.5/5 · data hosting: Default not stated; pages mention the EU and Germany Plausible Analytics, a cookieless open-source web analytics service from Plausible Insights OÜ of Tartu, Estonia, scores highest on consent and privacy (upper cluster 8–9; range 0–9): the pages publish the counting method — a daily salt hash, salt deleted every 24 hours, raw IP and User-Agent never stored — and an independent legal assessment supports consent-free analytics under GDPR, CCPA and PECR. - [Mapp Digital Analytics](https://whats-best.ai/software/web-analytics/mapp-analytics) · EU origin, foreign-owned · panel rating 2.5/5 · data hosting: not stated on the vendor’s pages Mapp Digital Analytics, the analytics module of the Mapp Marketing Cloud from Mapp Digital Germany GmbH of Munich, is strongest where documentation runs deepest: conversions and events score 6-7 for selector-level event tracking, funnel and journey visualisation, and named shop integrations for Shopify, Magento, Shopware and Salesforce Commerce Cloud; implementation scores cluster at 6 for GTM-plugin and npm installation plus first-party tracking on your own domain. - [Countly](https://whats-best.ai/software/web-analytics/countly) · UK / wider Europe · panel rating 2.5/5 · data hosting: not stated on the vendor’s pages · free plan per the vendor’s page captured 2026-10-29 Countly, web and product analytics from Countly Ltd, scores highest on sovereignty, where five of six judges gave 7 or 8, and on data ownership, clustered at 6 or 7, resting on self-hosting that keeps customer data within the customer's infrastructure with vendor access only if explicitly granted, sampling explicitly ruled out, server-to-server migration, and delete-or-return terms on termination. - [DYMATRIX Web Analytics (formerly econda)](https://whats-best.ai/software/web-analytics/dymatrix-web-analytics) · EU-Made · panel rating 2.5/5 · data hosting: not stated on the vendor’s pages DYMATRIX Web Analytics — formerly ECONDA Analytics, from DYMATRIX GmbH of Stuttgart — scores strongest at e-commerce conversion analysis: conversions and events score 6-7, with purchases, basket values, purchase frequency, revenue and ROI by channel, campaign, brand and product group, cohort analyses and predictive CLV and churn models documented, and no public information on per-step funnels or conversions sent back to ad platforms. ## Other alternatives - [Matomo](https://whats-best.ai/software/web-analytics/matomo) · Rest of world · panel rating 4/5 · [compare with Piwik PRO Analytics Suite](https://whats-best.ai/compare/matomo-vs-piwik-pro.md) Matomo is web analytics from InnoCraft Ltd, sold as Matomo Cloud or free GPL on-premise download. - [Fathom Analytics](https://whats-best.ai/software/web-analytics/fathom) · Rest of world · panel rating 3/5 Fathom Analytics is a cookieless web analytics product from Conva Ventures Inc., a Canadian company. - [Mixpanel](https://whats-best.ai/software/web-analytics/mixpanel) · Rest of world · panel rating 2.5/5 · free plan per the vendor’s page captured 2026-10-29 Mixpanel is an event-based product and web analytics platform from Mixpanel, Inc., of San Francisco; persona-weighted totals ranged from 4.9 to 6.2. - [Amplitude Analytics](https://whats-best.ai/software/web-analytics/amplitude) · Rest of world · panel rating 2.5/5 · free plan per the vendor’s page captured 2026-10-29 Amplitude Analytics is judged strongest on conversions and events: funnels with converted and dropped-off views, conversion drivers with correlation scores, cohorts, multi-touch attribution and session replay are documented in depth. - [Umami](https://whats-best.ai/software/web-analytics/umami) · Rest of world · panel rating 2.5/5 Umami is an open-source web analytics platform, self-hosted or as Umami Cloud, from Umami Software, Inc., a US corporation under Delaware law. - [Google Analytics 4](https://whats-best.ai/software/web-analytics/google-analytics) · Rest of world · panel rating 2.5/5 Google Analytics 4, from Google Ireland Limited, is strongest on data ownership, the only criterion at a flat 6: a daily BigQuery export covered by an SLA and unsampled total-data reports in the paid tier, and deletion of all remaining customer personal data within a maximum of 180 days after the term. - [Chartbeat](https://whats-best.ai/software/web-analytics/chartbeat) · provenance unknown · panel rating 2/5 - [Clicky](https://whats-best.ai/software/web-analytics/clicky) · provenance unknown · panel rating 2/5 Clicky is a privacy-friendly web analytics platform and Google Analytics alternative from Roxr Software Ltd, and the judges' scoring says it is strongest exactly where it positions itself: consent and privacy scored a flat 6 on a documented default of no personal data, no tracking cookies and anonymized IP addresses with a service-wide opt-out. - [StatCounter](https://whats-best.ai/software/web-analytics/statcounter) · provenance unknown · panel rating 1.5/5 StatCounter is strongest on implementation at a flat 4 and on traffic reporting at 3 to 4: set-up is signing up and inserting a small piece of code, with step-by-step guides for over 70 platforms — none named — and the page documents a summary dashboard of aggregate traffic and trends, all reports in realtime, a live visitor feed, individual visitor paths, heatmaps and session replay. Ratings are out of 5 (the panel's mean, half steps). --- Cite as: whats-best.ai, "Piwik PRO Analytics Suite alternatives — Web Analytics", AI panel analysis, as of 2026-11-04. https://whats-best.ai/software/web-analytics/piwik-pro/alternatives