# one.com Website Builder — Website Builders

one.com Website Builder by One.com Group AB holds a panel rating of 2.5/5 from 6 AI judges (category median 2.5/5), as of 2026-10-29. Provenance: EU-Made; sovereignty: not determined.

- Vendor: One.com Group AB (https://www.one.com/de-de/homepagebaukasten/)
- Category: [Website Builders](https://whats-best.ai/software/website-builder.md)
- Provenance (editorial classification): EU-Made
- Canonical page: https://whats-best.ai/software/website-builder/one-com
- Alternatives: https://whats-best.ai/software/website-builder/one-com/alternatives ([markdown](https://whats-best.ai/software/website-builder/one-com/alternatives.md))
- Data as of: 2026-11-04 · evaluated 2026-10-29 · oldest source captured 2026-10-28

**AI-generated.** Every score, rationale and verdict here is written by a panel of AI judges from public evidence — an analysis, not a hands-on test. Every fact quotes the vendor page it was read from. No score can be bought. How scores are made: https://whats-best.ai/methodology

## At a glance

- Vendor: One.com Group AB
- Headquarters: Not stated on the vendor’s pages as of 28 Oct 2026
- Data hosting: Not stated on the vendor’s pages as of 28 Oct 2026
- Free plan: Not stated on the vendor’s pages as of 28 Oct 2026

## The panel's verdict

The one.com Website Builder — an AI builder called Aida from One.com Group AB, Malmö — scores highest on pricing transparency and forms and business. Plans publish first-year and renewal totals — Booking at €5.99 per month promotional, €71.88 now, €240 on renewal — plus a 15-day money-back guarantee, though the captured pages give different VAT figures (19% and 0%). Bookings are documented in depth; forms appear only as an AI-added lead-capture form, and the bench found no public information on storage or spam protection. SEO and marketing is weakest: no public information on sitemaps, redirects or editable page titles for the builder. Hosting and portability splits at 4-6 — the skeptic scored it down on export, on which we found no public information, and on data normally deleted seven days after the subscription ends; others credited servers in Denmark and the named Copenhagen data centre. Sovereignty runs 5-6, with US sub-processors and transfers to the USA, India and the UAE against European names. The data protection officer scored 0 on every criterion.

**Speaks for it:**
- Every plan publishes the promotional monthly price, the payment today and the full renewal total, making a multi-year cost computable from public pages.
- Bookings are built in — custom booking and cancellation rules, customer rescheduling with a configurable cutoff, group capacity, and sync to Google Calendar or Outlook.
- Hosting is named rather than implied: servers in Denmark, processing fixed to the Copenhagen data centre, with free SSL, DDoS protection, WAF and DNSSEC.
- A published data processing agreement carries 2021 standard contractual clauses, audit rights and 48-hour breach notification.
- Every Aida-built site ships with an integrated consent banner.

**Held against it:**
- We found no public information on exporting pages, content or media out of the builder, and the terms state website and mail data is normally deleted seven days after the subscription ends.
- We found no public information on sitemaps, redirects, editable page titles or built-in visitor statistics for builder sites.
- Forms appear only as an AI-added lead-capture form; we found no public information on field types, spam protection or where entries are stored.
- The sub-processor annex lists AWS with US/DE locations plus Termly Inc. and Google Inc. of the US, and the privacy policy names transfers to the USA, India and the UAE.
- The AI quota reset is priced only as a small fee, several add-ons appear without prices, and the captured pages give different VAT figures (19% and 0%).

**Best for:**
- You run an appointment-based business and need bookings inside the site — forms and business scored 6-7, with up to 25 appointments a month on the Booking plan and unlimited on Commerce.
- You want the full multi-year price known before signing — every plan shows the payment now and the renewal total, and a 15-day money-back guarantee applies.
- You sell online at small scale — the Commerce plan adds unlimited products, 10+ payment methods and 0% commission.
- You want hosting on named European servers with a published data processing agreement — servers in Denmark, processing fixed to the Copenhagen data centre.

**Avoid if:**
- You need to take your site with you when you leave — we found no public information on export, and the terms state data is normally deleted seven days after the subscription ends.
- Your growth depends on organic search — SEO and marketing scored 3-4, and we found no public information on sitemaps, redirects or editable page titles for builder sites.
- You need fine design control — editor and design clusters at 4, and we found no public information on custom code, separate mobile editing or collaborator roles.
- You must keep processing inside Europe end to end — the sub-processor annex names AWS with US/DE locations, Termly Inc. and Google Inc., and the privacy policy documents transfers to the USA, India and the UAE.

## Scores by judge and criterion

Scores out of 5, each judge scoring independently against the published rubric (v1). "n/r" = not rated: the vendor publishes no price, or the judge found no public information on that criterion.

| Criterion | The Small-Business Owner | The Freelance Web Designer | The Marketing Lead | The Practice Owner | The Data Protection Officer | The Skeptic |
| --- | --- | --- | --- | --- | --- | --- |
| Editor, templates & design control | 2/5 | 2/5 | 2/5 | 2/5 | 0/5 | 2/5 |
| Hosting, domains & portability | 3/5 | 3/5 | 3/5 | 2.5/5 | 0/5 | 2/5 |
| SEO, analytics & visibility | 2/5 | 1.5/5 | 1.5/5 | 1.5/5 | 0/5 | 1.5/5 |
| Forms, bookings & business features | 3/5 | 3.5/5 | 3/5 | 3.5/5 | 0/5 | 3/5 |
| Imprint, privacy & cookie compliance | 3/5 | 3/5 | 3/5 | 3/5 | 0/5 | 2.5/5 |
| European sovereignty | 3/5 | 2.5/5 | 3/5 | 3/5 | 0/5 | 2.5/5 |
| Pricing transparency | 4/5 | 4/5 | 4.5/5 | 4/5 | 0/5 | 4/5 |
| **Weighted verdict** | **3/5** | **2.5/5** | **2.5/5** | **3/5** | **0/5** | **2.5/5** |

### The judges

- **The Small-Business Owner** (v1.0): Runs a joinery with six staff and builds the company website on a Sunday afternoon. Wants a template that looks like a craftsman and not like a start-up, to be found when someone nearby searches for a carpenter, an enquiry form that lands in the inbox, the imprint and cookie banner handled without a lawyer, and a price that is still clear in the second year.
- **The Freelance Web Designer** (v1.0): Builds about twenty sites a year for doctors, restaurants and consultants, and looks after them afterwards. Wants real control over layout, mobile breakpoints and type, reusable sections across client sites, a client login that cannot break the design, backups that restore in one click, and a way to take the site and its content elsewhere if the client or the tool changes.
- **The Marketing Lead** (v1.0): Owns the website of a forty-person engineering firm and is measured on enquiries, not on page views. Wants landing pages built without waiting for the agency, clean URLs, redirects and structured data, analytics that work without a consent wall in front of every visit, and form entries that reach the CRM instead of a shared mailbox.
- **The Practice Owner** (v1.0): Runs a physiotherapy practice with four therapists and a waiting list. Wants patients to book and cancel appointments online, a contact form that does not send health details around in plain email, a site an older patient can read and use, a cookie banner that holds up if the regulator asks, and the data kept in Europe.
- **The Data Protection Officer** (v1.0): Serves as external data protection officer for thirty small companies and reviews their websites once a year. Wants a consent banner that blocks scripts and embeds until the visitor agrees, fonts and maps that do not leave for the US on page load, a data processing agreement and subprocessor list that can be filed, form entries with a retention period, and hosting that is named rather than implied.
- **The Skeptic** (v1.0): Has seen "your website for 1 euro" renew at thirty, templates that only exist inside the builder, an export that turns out to be the blog posts alone, and a domain that costs a fee to move. Reads "GDPR compliant" next to a cookie banner that loads trackers before anyone clicks, and a subprocessor list that stops at the CDN — and asks what leaving would cost.

## European sovereignty — proven facts

Built only from facts on the vendor's own pages; a dimension we could not prove is left open, never scored as zero. Headline: not determined.

| Dimension | Finding | Points | Source |
|---|---|---|---|
| Legal entity | Not determined | — | — |
| Hosting location | Not determined | — | — |
| Hosting options | Not determined | — | — |
| Open source | Not determined | — | — |
| Data processing agreement | Not determined | — | — |
| Transfer impact assessment | Not determined | — | — |

## Key facts

Each fact is the vendor's own statement, cited to the source page it was read from ([S*n*] → Sources).

**Compliance**
- Audit rights: customer · yes [S7]
- Breach notification hours: 48 [S7]
- Complaint authorities: yes · yes · yes [S4]
- Consent banner: yes [S1]
- Credential deactivation: 6 [S7]
- Data processing agreement: https://www.one.com/static/info/data-processing-agreement-de.pdf · Auftragsverarbeiter · yes [S6]
- Encryption: yes [S7]
- English version precedence: yes [S4]
- GDPR: EU · yes [S1]
- No sensitive data: no [S4]
- Privacy laws coverage: 150 · 25 · GDPR · EU Cookie Law · UK GDPR · CCPA · PIPEDA · CalOPPA [S16]
- Scc 2021: 2021 · yes [S4]
- Security incident notification: 72 [S7]
- Security measures: yes · no [S4]
- Ssl ddos: yes · yes [S1]
- Subprocessor notice period: 30 [S7]
- Subprocessor objection period: 14 [S7]
- Subprocessor scc non EU: EU Standard Contractual Clauses [S7]
- User rights: access · rectification_erasure · restriction · portability · no_automated_decision_making · objection [S4]
- Vps DPA: Data processing agreement listed among Managed VPS details [S2]
- Whois privacy: 0 · yes [S10]

**Data**
- Accounting retention years: Art. 6,1,c DSGVO · 5 [S4]
- Categories: yes [S7]
- Collected categories: names · phone_numbers · email_addresses · passwords · billing_addresses · payment_card_numbers · postal_addresses · job_titles · national_id [S4]
- Customer audience match: hashed_email · phone · interests · Google · Meta · soziale Medien Anbieter · yes [S4]
- Deletion after termination: 7 [S6]
- Deletion on termination: yes [S7]
- Domain registration sharing: Art. 6,1,b DSGVO · yes [S4]
- International transfer countries: USA · Indien · VAE · andere [S4]
- Minors no collection: 18 · no [S4]
- No third party collection: no [S4]
- Office365 deletion: 60 [S6]
- Retention after termination: deleted or anonymized within a reasonable period after full termination of the main agreement [S7]
- Retention max years: 5 [S4]

**Hosting**
- Processing location: Copenhagen data center [S7]
- Region: EU/Europe [S1]
- Server location: Dänemark [S4]

**Integrations**
- Calendar sync: yes · yes [S14]
- Domain registrar partner: domains registered via partner registrars/TLD managers; one.com acts as intermediary [S6]
- Domainschutz: domain protection only for domains managed by one.com; existing domains must be transferred first [S6]
- Existing hosting incompatible: no [S1]
- Existing website: Control Panel · yes [S16]
- Free domain: selected TLDs only · yes [S1]
- Free ssl: yes · yes [S15]
- Google analytics: yes · demographics_interests_reports · remarketing · display_impressions_reporting · yes [S4]
- Google calendar sync: yes · Google Calendar · Outlook [S15]
- Google merchant center: Google Merchant Center · no · 30 [S4]
- Homepage builder youtube: yes [S6]
- Hosting standard features: yes · yes · yes · yes [S2]
- One com panel: yes [S3]
- Other hosting: yes [S3]
- Payment methods: credit card · PayPal · other real-time payment methods [S6]
- Payment methods: Commerce · 10 [S15]
- Shore pay stripe: Shore Pay by Shore GmbH; payments processed via Stripe [S6]
- Third party addons: Ubivox · Google Ads · Uberall Local Marketing · RushFiles Cloud Storage · Sanebox · Shuttlecloud E-Mail-Migration · SiteLock · marketgoo · WP-Rocket · Rank Math · Exchange Online · Microsoft 365 · Any.Cloud Exchange Mail-Backups [S6]
- Website builder third party: yes · yes [S4]

**Legal**
- Address: 211 20 · Malmö · Carlsgatan 3 · Schweden [S4]
- Call recording: case_by_case_consent_based [S4]
- Company since: 2002 [S1]
- Controller entity: One.com Group AB · One.com [S4]
- Dispute resolution: http://ec.europa.eu/odr [S6]
- DPA translation status: english · yes [S7]
- DPA version date: 2025-06-17 [S7]
- Entity: one.com Group AB · Carlsgatan 3, 211 20 Malmö, Schweden · 559205-2400 [S6]
- Jurisdiction: exclusive jurisdiction of Danish courts, Danish law [S6]
- Page date: 2025-11-03 [S6]
- Processing purposes: service_delivery · improvement · communication · security_fraud_prevention · legal_compliance [S4]
- Right of withdrawal: 14 · yes [S6]
- Version: v.17 · 2024-04-09 [S6]

**Pricing**
- AI quota exceeded fee: possible for a small fee [S1]
- AI quota reset: yes · no [S1]
- Belgium collection fees: BE consumers: 20€ up to 150€; 30€+10% for 150-500€; 65€+5% above 500€ (max 2000€) [S6]
- Black friday discount: 70 [S1]
- Booking: Booking · 240 · 1-Jahres-Abo · 5.99 · 70 · 20 · 71.88 [S1]
- Booking email accounts: 5 · 3 [S15]
- Booking limits: KI Essential · 5 · 3 · 25 [S1]
- Booking plan: GBP · 14.99 · 179.88 · 1-year subscription · 4.39 · 52.68 [S14]
- Booking price: Booking · USD · 227.88 · 5 · 227.88 · 60 · 18.99 · 74 [S15]
- Business extra: Standard WordPress Themes · yes [S10]
- Business plan: 1-year subscription · 59.88 · 239.88 · 19.99 · 4.99 [S11]
- Com first year: USD · 27.99 · 12.99 [S11]
- Commerce: Commerce · 359.88 · 1-Jahres-Abo · 11.89 · 60 · 29.99 · 142.68 [S1]
- Commerce: 60 · 142.68 · 11.89 · 359.88 · 1-Jahres-Abo · 29.99 [S2]
- Commerce commission: 0 [S15]
- Commerce email accounts: 25 · 3 [S15]
- Commerce plan: GBP · 21.99 · 263.88 · 1-year subscription · 8.99 · 107.88 [S14]
- Commerce price: Commerce · USD · 11 · 335.88 · 132 · 27.99 · 61 [S15]
- Dk first year: USD · 14.99 · 4.99 [S11]
- Domain com price: 1st year, then renewal · 21.99 · 7.99 [S10]
- Domain free with hosting: yes [S10]
- Domain io price: 1st year, then renewal · 65.99 · 17.49 [S10]
- Domain org price: 1st year, then renewal · 19.99 · 8.49 [S10]
- Domain shop price: 1st year, then renewal · 34.99 · 2.99 [S10]
- Domain UK price: 1st year, then renewal · 13.99 · 0.99 [S10]
- Dowgrade notice: yes · 60 [S6]
- Every plan includes: 24/7 expert support · 15 · yes [S15]
- Exchange products renewal: yes · Microsoft 365 Business Standard [S6]
- Free domain: Booking · yes [S15]
- Free trial: 14 [S1]
- Free trial: yes [S14]
- Free trial conversion: yes [S6]
- Hosting business: 72 · 59.88 · 4.99 · 215.88 · 17.99 [S2]
- Hosting max: 63 · 119.88 · 9.99 · 323.88 · 26.99 [S2]
- Hosting professional: 75 · 35.88 · 2.99 · 144 · 12 [S2]

**Product**
- Addon products: Premium Mail · Extra Mail Storage · Homepage-Baukasten Basic · Homepage-Baukasten Premium · Homepage-Baukasten Business + E-Commerce · Managed WordPress · Backup & Wiederherstellen [S6]
- Advisory mode: AI builder can suggest improvements and explain best practices when asked [S8]
- AI advice: AI can advise on colours, homepage, calls-to-action and section choices [S9]
- AI agents count: 4 [S14]
- AI domain generator: yes [S10]
- AI domain generator: yes [S11]
- AI followup questions: AI may ask follow-up questions when prompts lack details [S9]
- AI generates layouts text images: AI generates layouts, text, images, sections, and design updates [S9]
- Aida AI builder: one.com offers Aida AI Website Builder, which creates websites via chat prompts [S8]
- Aida AI builder: Aida AI builds websites on the spot; 'Try it for free' offer stated [S11]
- Aida builder: AI chat-based website builder with domain, hosting and email included [S1]
- Aida builder: Aida AI Website Builder from one.com builds and customises websites via prompts and chat [S9]
- Aida website builder: yes · yes [S10]
- Aida website builder: Aida AI Website Builder builds website and booking system via chat, no coding [S15]
- Blog draft prompts: AI can create blog post drafts on request [S9]
- Blog prompts: AI can be prompted to add featured articles, travel categories, and newsletter sign-up [S8]
- Booking AI agents: Booking · 4 [S15]
- Booking calendar views: Day, Week, List views [S15]
- Booking confirmation emails: yes · yes [S15]
- Booking email accounts: 5 · 3 [S2]
- Booking emails: yes [S14]
- Booking feature: yes [S1]
- Booking features: Tag · Woche · Liste · 25 · yes [S2]
- Booking in builder: Aida AI Website Builder plans [S15]
- Booking manage via AI chat: yes [S15]
- Booking monthly limit: 25 [S14]
- Booking monthly limit: Booking · limit · 25 [S15]
- Booking not standalone: no [S14]
- Booking plan email accounts: 5 · 3 [S14]
- Booking prompts: AI can be prompted to add online appointment booking, treatment pages, practitioner profiles, testimonials, FAQs [S8]
- Booking rules: yes [S15]
- Business extras: Everything in Professional plus Standard WordPress Themes [S11]
- Business hours config: yes [S14]
- Business resources: 4 · 100 · 10 · 15 [S11]

**Subprocessors**
- Categories: Google · ad_networks · affiliate_marketing · cloud_computing · communication_tools · analytics · data_storage · finance_accounting · government_bodies · integrated_service_providers · payment_processors · performance_monitoring · product_d… [S4]

**Support**
- 24 7: 24/7 [S8]
- Academy: yes [S3]
- Academy: yes [S10]
- Academy: yes [S11]
- Academy: yes [S16]
- Academy: yes [S17]
- Availability: 24/7 Support advertised in site navigation [S12]
- Availability: 24/7 · yes [S13]
- Availability: 24/7, 365 days a year [S14]
- Channels: yes · 24 [S6]
- Chat: 24/7 – 365 days a year · yes [S16]
- Chat: 24/7 – 365 days a year · chat [S17]
- Chat 247: 24/7, 365 days a year · chat [S10]
- Chat 24 7: 24/7, 365 days a year · yes [S11]
- Chat 24 7: chat · 24/7, 365 days a year [S15]
- Chat availability: yes · 24/7/365 [S3]
- Daily: yes [S13]
- General 24 7: 24/7 · yes [S2]
- Help center: yes [S3]
- Help center: yes [S11]
- Help center: yes [S16]
- Help center: yes [S17]
- Help center: yes [S15]
- Hours: 24/7 · German [S1]
- Marketing opt out: yes [S4]
- Review count: Hervorragend · 25492 [S1]
- Review count: Excellent · 25492 [S11]
- Review rating: Excellent · 25492 [S10]
- Reviews count: Excellent · 25492 [S8]
- Vps channels: Ticket · Chat · Telefon · yes · yes [S2]
- Vps SLA: 99.99 [S2]

176 more facts on the canonical page: https://whats-best.ai/software/website-builder/one-com

## Questions

### Is one.com Website Builder European?

Yes. whats-best.ai classifies one.com Website Builder as EU-Made.

### Where does one.com Website Builder store data?

Not stated on the vendor’s pages as of 28 Oct 2026.

### Does one.com Website Builder have a free plan?

Not stated on the vendor’s pages as of 28 Oct 2026.

### What are the best alternatives to one.com Website Builder?

As of 4 Nov 2026, the panel rates [Duda (3.5/5)](https://whats-best.ai/software/website-builder/duda), [Wix (3.5/5)](https://whats-best.ai/software/website-builder/wix) and [WordPress.com (3.5/5)](https://whats-best.ai/software/website-builder/wordpress-com) highest among the other 17 Website Builders products evaluated. Ratings that look equal are rounded to half stars; the order uses the unrounded rating, then the name. The highest-rated European alternative is [Framer](https://whats-best.ai/software/website-builder/framer) (EU-Made). Ratings are the AI panel’s opinion, formed from public evidence: [how scores are made](https://whats-best.ai/methodology#ordering). The full list, with European products first: [one.com Website Builder alternatives](https://whats-best.ai/software/website-builder/one-com/alternatives).

## What this page leaves out

- 17 pricing facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material.
- 7 legal facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material.
- 7 subprocessors facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material.
- 4 product facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material.
- 2 compliance facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material.
- 2 support facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material.
- 1 integrations fact could not be confirmed on the vendor’s page as captured and was left out of this page and of the panel’s material.
- 3 sovereignty dimensions could not be confirmed on the vendor’s own pages and are shown as unknown.
- 6 of the readings below were written against an earlier fact sheet — a fact has been corrected, added or pulled since. Until the panel next runs on this product you are reading the older judgement.

## Sources

- [S1] Vendor homepage: https://www.one.com/de-de/homepagebaukasten/ (checked 2026-10-28)
- [S2] Pricing page: https://www.one.com/de-de/pakete-preise/ (checked 2026-10-28)
- [S3] Cookie consent and legal-text add-on: https://www.one.com/de-de/web-sicherheit/termly/ (checked 2026-10-28)
- [S4] Privacy policy: https://www.one.com/de-de/legal/datenschutz/ (checked 2026-10-28)
- [S5] Legal notice: https://www.one.com/de-de/legal/impressum/ (checked 2026-10-28)
- [S6] Terms of service: https://www.one.com/de-de/legal/agb/ (checked 2026-10-28)
- [S7] Data processing agreement (dpa): https://www.one.com/de-de/legal/dpa/ (checked 2026-10-28)
- [S8] Editor, templates & design control — found from sitemap: https://www.one.com/en-gb/academy/how-to-prompt-an-ai-website-builder/ (checked 2026-10-28)
- [S9] Editor, templates & design control — found from sitemap: https://www.one.com/en-us/academy/how-to-prompt-an-ai-website-builder/ (checked 2026-10-28)
- [S10] Hosting, domains & portability — found from sitemap: https://www.one.com/en-gb/domain/ (checked 2026-10-28)
- [S11] Hosting, domains & portability — found from sitemap: https://www.one.com/en-us/domain/ (checked 2026-10-28)
- [S12] SEO, analytics & visibility — found from sitemap: https://www.one.com/de-de/academy/seo-metadaten/ (checked 2026-10-28)
- [S13] SEO, analytics & visibility — found from sitemap: https://www.one.com/de-de/academy/wordpress-seo/ (checked 2026-10-28)
- [S14] Forms, bookings & business features — found from sitemap: https://www.one.com/en-gb/website/bookings/ (checked 2026-10-28)
- [S15] Forms, bookings & business features — found from sitemap: https://www.one.com/en-us/website/bookings/ (checked 2026-10-28)
- [S16] Imprint, privacy & cookie compliance — found from sitemap: https://www.one.com/en-gb/website-security/termly/ (checked 2026-10-28)
- [S17] Imprint, privacy & cookie compliance — found from sitemap: https://www.one.com/en-us/website-security/termly/ (checked 2026-10-28)

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Cite as: whats-best.ai, "one.com Website Builder — Website Builders", AI panel analysis, as of 2026-11-04. https://whats-best.ai/software/website-builder/one-com

Corrections: https://whats-best.ai/correct/1122?target=page