Goals, events, funnels & e-commerce — found from sitemap — Fathom Analytics

Cited by

Facts read from this source

• Trial days Report an error

  “7-day free trial · From $15/month · Cancel anytime”

• Event tracking Report an error

  “Event tracking counts what visitors do beyond viewing a page: signups, clicks, downloads and purchases.”

• Event types Report an error

  “Signups Including completed checkouts, counted when someone reaches your thank-you page. Form submissions Like contact forms and newsletter signups. Purchases and their value Send the amount with each sale and see what it adds up to. Clicks and downloads See which buttons get pressed and which files get downloaded. Outbound links So you know when people head to another site. 404 pages So you can find broken links and fix them.”

• Custom events js Report an error

  “Logins, plan upgrades, video plays, demo requests: if you can run a line of JavaScript when it happens, you can measure it as an event.”

• Event setup Report an error

  “Add a line of JavaScript wherever something happens on your site, and give the event a name you’ll recognise. You don’t need to create anything in your dashboard first.”

• Conversion rate basis Report an error

  “Every event gets a conversion rate, worked out against your pageviews. If you’d rather measure it against site visitors, you can change that in your site settings.”

• Event values currencies Report an error

  “Send a value with an event, in cents, and we’ll add it up for you. Set a default currency for your site, give individual events their own, or use a wildcard like Purchase: * to cover a whole group of products at once.”

• Event filtering Report an error

  “Filter your dashboard by an event to see its completions, unique completions, conversion rate and value, along with the pages people were on and the referrers that sent them. Or start from the other side: filter by a UTM campaign and see which events its visitors completed.”

• Cookieless events Report an error

  “Like your pageviews, events are counted without cookies, so there’s no consent banner needed for your analytics.”

• Event firewall Report an error

  “Use the Firewall’s Events list to block test or unwanted event names, or collect only the names you choose. Block your local environments so testing doesn’t count.”

• Event export API Report an error

  “Completions, conversion rates and values are included when you export your data, and you can report on any event by name through our API.”

• Event quota Report an error

  “Yes. Each event completion counts towards your monthly pageview allowance, the same as a pageview.”

• Gtm Report an error

  “Nope. One line of JavaScript on your site is all it takes. If you already use GTM, you can send events from there instead.”

• Track goal deprecated Report an error

  “It keeps working, and your old goal codes are recorded under their event names. Use trackEvent for anything new.”

• Event rename Report an error

  “Not on the dashboard, but you can change the name you send from your site. The new name shows up as a new event, and your existing completions stay under the old one.”

Scores citing this record

• The Agency Developer Goals, events, funnels & e-commerce
• The Agency Developer Installation, integrations & performance
• The Data Protection Officer Goals, events, funnels & e-commerce
• The Data Protection Officer Installation, integrations & performance
• The E-Commerce Marketing Lead Goals, events, funnels & e-commerce
• The E-Commerce Marketing Lead Installation, integrations & performance
• The E-Commerce Marketing Lead Pricing transparency
• The Growth Analyst Goals, events, funnels & e-commerce
• The Growth Analyst Installation, integrations & performance
• The Public-Sector Site Owner Goals, events, funnels & e-commerce
• The Public-Sector Site Owner Installation, integrations & performance
• The Public-Sector Site Owner Pricing transparency
• The Skeptic Goals, events, funnels & e-commerce
• The Skeptic Installation, integrations & performance