Privacy policy — Mixpanel

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• Statement last updated Report an error

  “Last Updated August 21, 2026”

• Entity Report an error

  “This Privacy Statement reflects Mixpanel, Inc.’s (collectively with its subsidiaries and affiliated companies, “Mixpanel,” “we,” “our,” and “us”)”

• Privacy contact email Report an error

  “please contact our Privacy Program at compliance@mixpanel.com”

• Data processing role Report an error

  “We process data as a processor on behalf of our customers.”

• Dpf certification Report an error

  “Mixpanel participates in the U.S. Department of Commerce self-certification process and adheres to the Data Privacy Framework Principles (“Principles”)”

• Ftc enforcement Report an error

  “Mixpanel is subject to the regulatory enforcement powers of the U.S. Federal Trade Commission.”

• Sccs Report an error

  “Mixpanel offers to sign EU Standard Contractual Clauses with its Customers located in the EU, UK and Switzerland to facilitate the transfer and subsequent processing of EU, UK and Swiss Personal Information.”

• Data centers Report an error

  “Mixpanel primarily uses data centers in the United States and European Union.”

• EU representative Report an error

  “Mixpanel’s EU Data Protection Representative is MIXPANEL S.L. and may be reached by email at compliance@mixpanel.com or by post at the following address: Avenida Diagonal, 442 - P. 3 PTA. 1 08037, Barcelona, Spain.”

• UK representative Report an error

  “Mixpanel’s UK Data Protection Representative is MIXPANEL UK LIMITED. and may be reached by email at compliance@mixpanel.com or by post at the following address: 71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ.”

• No CCPA sale Report an error

  “We do not “sell” Personal Information as defined by the CCPA.”

• Sensitive personal info Report an error

  “We do not use or disclose sensitive personal information (as that term is defined under CCPA) for purposes that California residents have a right to limit under the CCPA.”

• Gpc honored Report an error

  “We respond to a GPC signal on the browser and our website automatically honors requests to opt-out of interest-based advertising sent via GPC signal.”

• Dnt honored Report an error

  “If you choose to turn on DNT settings, Mixpanel will turn off all non-required cookies on Mixpanel’s Sites for you.”

• Deidentified data Report an error

  “We reserve the right to use de-identified data for any purpose and disclose de-identified data to third parties in our sole discretion where permitted by applicable law.”

• Profiling Report an error

  “we will collect your personal data and analyze your information to build individual profiles.”

• Children minimum age Report an error

  “Our Services are not intended for use by anyone under 13 years of age.”

• Retention criteria Report an error

  “We retain personal data for as long as necessary to provide the products and fulfill the transactions you have requested, comply with our legal obligations, resolve disputes, enforce our agreements, and other legitimate and lawful business purposes.”

• Access correction deletion Report an error

  “If you wish to request access to or correction or deletion of personal data about you that we hold, you have some controls available to you from the “Account Settings” portion of the Services.”

• Portability Report an error

  “If any automated processing of personal data is done with your consent or under a contract with you, you have a right to transfer or receive a copy of the personal data in a usable and portable format;”

• Security safeguards Report an error

  “Mixpanel maintains administrative, technical, and physical safeguards designed to help protect your personal data to prevent loss, misuse, and unauthorized access, disclosure, alteration, and destruction.”

• Security contact email Report an error

  “If you have any questions about the security of your personal data, you can contact us at security@mixpanel.com.”

• Lawful request notice Report an error

  “provided that Mixpanel will endeavor to notify you, where practical and permitted by applicable law or regulation, if Mixpanel has received a lawful request for your information.”

• Third party cookies Report an error

  “These third-party cookies include: AdRoll AdScale AppNexus BidSwitch Bing Bizible Casale Media DoubleClick Facebook G2 Google Analytics Google Tag Manager LinkedIn Loom Marketo Microsoft PubMatic Reddit Rubicon Segment Shopify Stripe Twitter Youtube ZoomInfo”

• Transparency report Report an error

  “You can learn more about these requests in Mixpanel’s Transparency Reports.”

• France post death instructions Report an error

  “For residents of France, you can send us specific instructions regarding the use of your data after your death.”

• Supervisory complaint Report an error

  “You also have the right to lodge a complaint with a supervisory authority, but we encourage you to first contact us with any questions or concerns.”

• Dpf arbitration Report an error

  “Should there be violations of the Principles that remain fully or partially unremedied, you may seek binding arbitration with Mixpanel to resolve such claims.”

• DPA panel cooperation Report an error

  “Mixpanel commits to cooperate and comply respectively with the advice of the panel established by the EU data protection authorities (DPAs), the UK Information Commissioner’s Office (ICO), and the Swiss Federal Data Protection and Information Commissioner (FDPIC)”

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Scores citing this record

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• The Data Protection Officer Consent-free operation & data minimisation
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• The E-Commerce Marketing Lead Consent-free operation & data minimisation
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• The Growth Analyst Consent-free operation & data minimisation
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• The Public-Sector Site Owner Consent-free operation & data minimisation
• The Public-Sector Site Owner European sovereignty
• The Skeptic Consent-free operation & data minimisation
• The Skeptic European sovereignty