Privacy policy — Bird Email API (formerly SparkPost)

Cited by

Facts read from this source

• Last updated Report an error

  “Last updated: 31 August 2026”

• No sale of data Report an error

  “we do not sell your or your end users' personal data”

• Dpf certified Report an error

  “Bird.com Inc. ("Bird USA") complies with the EU-U.S. Data Privacy Framework (EU-U.S. DPF) and the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. Data Privacy Framework (Swiss-U.S. DPF)”

• ISO 27001 Report an error

  “we maintain globally recognized information security certifications including ISO27001 and SOC 2 Type II compliance”

• Two factor authentication Report an error

  “All accounts require password protection and allow for two-factor authentication to be enabled”

• Suites Report an error

  “This comprehensive platform includes four key suites - Marketing, Data, Developer, and Finance”

• Developer channels Report an error

  “Developer equips technical teams with essential communication APIs, including SMS, Email, WhatsApp, and Numbers”

• Telecom retention Report an error

  “Personal data has a retention period of six months.”

• Financial retention Report an error

  “We retain customer data (name, email, address, bank details, invoices, services used, and customer representative roles) for up to ten years to comply with financial and tax laws”

• Marketing sales retention Report an error

  “We retain personal data processed for marketing and sales purposes for up to twelve months from the last interaction”

• Request processing time Report an error

  “We process requests as soon as possible, and no later than within one month. Complex requests or high volumes may extend this to two months”

• Persona identity verification Report an error

  “identity verification, which is performed by a third party service provider, Persona Identities, Inc. ("Persona"), on Bird's behalf”

• Biometric retention Report an error

  “are destroyed by Persona no later than thirty (30) days after verification completes”

• Biometric not trained or sold Report an error

  “Biometric information is not sold, leased, or traded, and is not used to train AI models.”

• Psps Report an error

  “Airwallex, Stripe, Braintree, Zuora, Maxio, and Adyen process payments”

• AI no training on customer data Report an error

  “No personal data or interactions are used to train or improve LLM service provider models.”

• AI spam filter default Report an error

  “This spam filtering feature is enabled by default but can be disabled through account settings”

• AI google workspace Report an error

  “We will not use Google Workspace APIs data to develop, improve, or train generalized AI and/or ML models.”

• Google analytics consent mode Report an error

  “When advanced consent mode is enabled on our website and dashboard, Google receives limited cookieless usage pings before you choose and after you decline analytics cookies.”

• Microsoft clarity Report an error

  “We use Microsoft Clarity to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay”

• Children under 18 Report an error

  “Our services aren't directed at or intended for children under 18 years of age”

• Complaint authority Report an error

  “you can file a complaint with the Netherlands data protection authority, your local EU authority, or the authority where the suspected infringement occurred”

• Special categories restricted Report an error

  “You are not permitted to process special categories of personal data using our services unless otherwise specifically agreed to in writing”

• Subprocessor notifications Report an error

  “The Help Center page includes a "subscribe" button for notifications about changes to our third-party sub-processors.”

• Persona EU processing Report an error

  “Persona processes and stores this information in the European Union.”

• Terms reference netherlands Report an error

  “If email resolution is not possible, refer to our Terms for dispute resolution procedures.”

• Unsubscribe Report an error

  “You can unsubscribe from sales and marketing communications via email campaigns or by contacting support[at]bird.com.”

• Privacy dashboard Report an error

  “View, amend, delete, and transfer personal data (including end user data) through your account's privacy dashboard”

• Content retention Report an error

  “Email content 72 hours max See section 2.2 View List”

• Longer retention jurisdictions Report an error

  “Some jurisdictions may require longer retention periods (up to two years).”

• Disclosure policy Report an error

  “We notify you about governmental information requests unless forbidden by law, and we push back on requests when legally possible.”

• No AI training Report an error

  “no customer data is used for model training or improvement.”

• Biometric controller role Report an error

  “Bird acts as controller for this specific processing.”

• Do not track Report an error

  “Our systems currently don't recognize browser "do-not-track" requests”

1 fact read from this page is not shown because it could not be confirmed on the page as captured.

Scores citing this record

• The Agency Lead Message data, retention & security
• The Agency Lead European sovereignty
• The Data Protection Officer Message logs, events & webhooks
• The Data Protection Officer Message data, retention & security
• The Data Protection Officer European sovereignty
• The Shop Operator Message data, retention & security
• The Platform Engineer Message logs, events & webhooks
• The Platform Engineer Message data, retention & security
• The Platform Engineer European sovereignty
• The SaaS Developer Message data, retention & security
• The SaaS Developer European sovereignty
• The Skeptic Message data, retention & security
• The Skeptic European sovereignty