Experiment types & delivery — found from sitemap — AB Tasty

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Facts read from this source

• Multivariate test definition Report an error

  “A Multivariate test enables you to test combinations of changes simultaneously on your website. You can change several elements on a page simultaneously (e.g., the color and wording of a CTA) and identify which of the possible combinations performs best”

• Multivariate subtests Report an error

  “By default, only one subtest is created, but you can add as many subtests as necessary.”

• Multivariate combination formula Report an error

  “The number of combinations created is calculated as follows: [Number of variations of the 1st subtest]*[Number of subtests].”

• Multivariate traffic requirement Report an error

  “The more subtests with variations you configure, the more traffic you need to allocate the different combinations.”

• Editors visual and code Report an error

  “The Code Editor enables you to declare your code (JavaScript, CSS) without having to load the Visual Editor.”

• Targeting replicate option Report an error

  “When the Who, How and Where sections have the same configuration for each sub-test, you can use the Replicate targeting option.”

• Qa step available Report an error

  “The QA allows you to verify and test in real condition : - the targeting configuration - the tracking - the modifications you've made”

• Third party tool integration Report an error

  “Enable the third party tool(s) you have connected to AB Tasty to send your test data to your tool.”

• Scheduling available Report an error

  “If you want to launch your A/B Test at a specific hour on a specific day, and/or if you want to pause it at a specific hour on a specific day, see our guide on scheduling.”

• Ally virtual assistant Report an error

  “If you don’t know which type of campaign to choose, our virtual assistant Ally can help you.”

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