Keyword research & content guidance — found from sitemap — Moz Pro

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Facts read from this source

• Keyword gap purpose Report an error

  “The Keyword Gap tool within Competitive Research allows you to compare your domain against your competitors to pinpoint gaps and opportunities for rankings, content creation, and more.”

• Keyword gap competitor limit Report an error

  “Enter up to 3 competitor domains, subdomains or subfolders to compare”

• Keyword gap scope options Report an error

  “Select whether you like to see results for a Domain, Subdomain or Subfolder”

• Page authority metric Report an error

  “Page Authority — A Moz proprietary metric from 1-100 that predicts how well a page will rank in Google based on a machine learning algorithm of link metrics.”

• Domain authority metric Report an error

  “Domain Authority — A Moz proprietary metric from 1-100 that predicts how well a domain will rank in Google based on a machine learning algorithm of link metrics.”

• Brand authority metric Report an error

  “Brand Authoritytm — A score developed by Moz that measures a domain’s total brand strength as a 1-100 score.”

• Ranking keywords scope Report an error

  “Ranking Keywords — The site is ranking within the top 50 search results for this many keywords”

• Competitor overlap chart Report an error

  “The Competitor Overlap chart offers a visual representation of how the entered sites’ ranking keywords overlap.”

• Ranking distribution view Report an error

  “the Ranking Distribution tab, which displays a visual representation of where in the top 50 results the ranking keywords for each site fall”

• Keyword rankings views Report an error

  “There are four primary views for the Keyword Rankings table. Keywords to improve — The keywords where your competitor is outranking you and you rank within the positions 2-20. New keywords opportunities — The keywords where your competitor is ranking but you aren’t. Winning keywords — The keyword where you are outranking your competitors. All ranking keywords — The full list of ranking keywords for all the entered sites.”

• Traffic lift metric Report an error

  “Traffic Lift — The estimated amount of traffic you can expect to gain by outranking your competitor for this keyword.”

• Keyword table metrics Report an error

  “Monthly Volume — The number of searches for that keyword for any given month. This is often thought of as an indication of demand for that keyword. Difficulty — Shows you how hard it would be to rank in the top 10 positions in the SERP for this keyword.”

• Keyword explorer link Report an error

  “Click any keyword to be taken to Keyword Explorer.”

• Add to campaign keyword list Report an error

  “Check the boxes on the left for the keywords you’d like to track Click Add to Campaign or Add to Keyword List at the top of the table”

• Serp analysis link Report an error

  “SERP Analysis — A link to view the SERP Analysis for this keyword.”

• Keyword table filters Report an error

  “The following filters are available within the Keyword Rankings table: Keyword Traffic Lift Volume Difficult Score Your Ranking Your Competitor’s ranking”

• Free trial Report an error

  “Get started with Moz Pro! Unlock the power of advanced SEO tools and data-driven insights. Start my free trial”

• Copyright holder Report an error

  “© 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.”

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Scores citing this record

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