Features page (web analytics) — Amplitude Analytics

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Facts read from this source

• Free starter plan Report an error

  “Sign up for our free Starter plan and easily set up website tracking for automated insights—no developer required.”

• Default tracked events Report an error

  “Analyze the metrics that matter—page views, sessions, clicks, traffic, conversions, and more”

• Utm channel bucketing Report an error

  “Automatically bucket UTMs and referrers into channels to organize acquisition traffic”

• Multi touch attribution Report an error

  “Use multi-touch attribution to evaluate which acquisition strategies shine”

• Roas google meta Report an error

  “Track return on ad spend metrics with Google and Meta integrations or warehouse data”

• Session replay heatmaps Report an error

  “Pinpoint friction with Session Replay and Heatmaps to understand the why behind drop-off”

• Web experimentation Report an error

  “Rapidly test new calls to action, page layouts, or flows with Web Experimentation—no dev time required”

• Guides and surveys Report an error

  “Deploy targeted in-app Guides and Surveys to re-engage users and capture qualitative feedback instantly”

• Marketing modules Report an error

  “Connect marketing efforts to product engagement. See which channels yield high-value customers, optimize spend in real time, and align marketing and product teams around shared goals.”

• Better together combos Report an error

  “Target high-value users across channels, deliver personalized experiences, and track campaign impact from first touch to loyal customer.”

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