Coverage, accuracy & freshness
How this is scored
How much of the target market the database actually covers — judged on DACH and EU coverage as much as North American — and what the vendor documents about verification and refresh, because accuracy claims cannot be checked from outside.
0 — No stated coverage, no refresh cadence, no verification method; accuracy asserted as a percentage with nothing behind it.
3 — Headline record counts for the whole database, thin or unstated European coverage, and no description of how often records are re-verified.
5 — Coverage stated per country or region including DACH, email verification described, a stated refresh cadence, and firmographics beyond name and domain.
8 — Coverage broken down by country, industry and data type (email, direct dial, mobile), verification method and refresh cadence documented, company data drawn from official registers where available, and a bounce or credit-back guarantee with stated terms.
10 — The vendor is accountable for its data: per-country coverage and accuracy methodology published, every field carrying a last-verified date visible to the user, register-sourced company data, and credit-back terms that make inaccuracy the vendor's cost rather than the buyer's.
The SDR Team Lead
Forty-million-plus companies across 248 countries with 60-plus filters, 481 industries and 3,430 tracked technologies is a serious prospecting surface. But it is one global headline with nothing specific to DACH, no verification method behind the "verified business emails" tagline, and no stated cadence for re-checking records; the free-refresh rule tells me updates cost nothing, not how fresh the data is. I found no public information on phone numbers or direct dials, which is what my connect rate lives on. 2 3 4