Simple Analytics

The Public-Sector Site Owner

The dashboard covers pages, referrers and UTM campaigns with drill-down into devices, browsers and countries, filters across reports, annotations, weekly or monthly email reports, embedded and public dashboards, and a published method for how visits and sessions are counted from recorded events, with bot and referral-spam filtering. For a district site serving 400,000 residents I would also want date comparisons and roll-up reporting across department subdomains, and we found no public information on either, nor on which internal search terms visitors use. The honest statement that not every visit can be recorded builds trust, but the package sits below a full custom-report-builder level. 1 2 3 10 11 12

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The Public-Sector Site Owner

Goals defined on events, custom events via a JavaScript function with metadata, automatic tracking of outbound clicks, emails and downloads, and multi-step funnels with drop-off per step give us exactly the form-abandonment picture we need for vehicle registration and daycare applications. We found no public information on revenue or e-commerce tracking, cohort and retention analysis, or attribution models. 2 12 13

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The Public-Sector Site Owner

This is the strongest area for a council that will not show a cookie banner: no cookies, IP addresses neither stored nor hashed, no fingerprinting, no visitor identifiers of any kind, with the counting method published and the consent-free position stated against Germany's TTDSG, the ePrivacy Directive's Article 5(3) and the CNIL line — plus a Do Not Track setting and an open-source collection script whose stored fields are listed one by one. The vendor's reading is that no personal data is collected at all, so no consent and, in most cases, no data processing agreement is required, though they will review and sign customer-provided agreements. We found no public information on configurable retention per data type for paid plans, supplied wording for our privacy notice, or an external audit of the consent-free mode. 1 3 8 14 15 18

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The Public-Sector Site Owner

Ownership is explicit — the vendor's terms state the customer owns the analytics data — and raw page views and events can be exported from the dashboard or via an export API in open formats including CSV, JSON, NDJSON and Parquet, with connectors to Looker Studio, Power BI, Chartbrew and warehouse loading via CloudQuery, plus a historical Google Analytics import. Everything including backups is permanently deleted within 90 days of account deletion. We found no public information on a self-hosted or on-premise edition for our municipal data centre; only the user-facing scripts are open source. 7 16 17 18 19 1

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The Public-Sector Site Owner

Installation is a single asynchronous script under 5 KB with a stated no-impact performance claim, an official WordPress plugin, guides for Webflow, Squarespace, Wix, Ghost, Netlify and Google Tag Manager plus frameworks like React, Vue and Next.js, automatic page views in single-page apps, a first-party proxy or own subdomain against ad blockers, server-side event sending, and a setup wizard with browser testing on real devices. We found no public information on team roles per site, single sign-on, or a public status page with uptime history — a gap for our IT department. 2 6 18 19

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The Public-Sector Site Owner

The contracting entity is Dutch with a chamber-of-commerce registration, hosting runs on named EU infrastructure — Hetzner in Germany, Leaseweb and Worldstream in the Netherlands, primary infrastructure in the Netherlands — and a subprocessor list with every provider's location is published alongside a data processing agreement page; visitor analytics data is stated to be collected, processed and stored by EU providers only. The list is frank about US exposure outside the analytics path: Stripe for payments, Cal.com for call scheduling, GitHub with no customer data, Mailgun with a US parent despite EU-region servers, and OpenAI or Google only after we opt in. Two captured pages give different figures for the registered company form — a private limited company with one chamber-of-commerce number, a sole proprietorship with another — and no completed security certification is published, with SOC 2 marked in progress. 1 6 7 8 9 14

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The Public-Sector Site Owner

A paid price of €20 per month, annual billing at two months free, a free plan with 1 user, 5 websites and one month of history with unlimited page views under fair use, a stated data-point scaling rule averaged over three months, overage handled by email notice with a week to adjust before automatic upgrade, and extra users at €20 per month give my procurement office much of the arithmetic. The rest is thin: we found no public information on which plans include the export API or at what price, on VAT treatment, or on a minimum term beyond cancel-anytime, and enterprise is custom quoted on a call. 5 17

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