Catalogue & checkout
How this is scored
Products, variants, pricing rules and the path to payment — the part that either converts or does not.
0 — Flat product list with one price and no variants; checkout is a form and one payment method.
3 — Variants and categories with a standard checkout and two or three payment methods, but no bundles, no tiered pricing and no guest checkout worth the name.
5 — Full variant matrix, product bundles, tiered and customer-group pricing, guest checkout, and the payment methods a German shop needs including invoice and direct debit.
8 — Configurable products, per-channel pricing, promotions and vouchers with rules, a checkout that can be customised without a rebuild, and payment via the major providers plus buy-now-pay-later where offered.
10 — Merchandising and checkout are the product: rule-driven pricing and promotions, A/B-testable checkout, multi-currency and multi-language as standard, and conversion features (abandoned cart, one-page checkout) shipped rather than bolted on.
The Developer
The payments story is genuinely open: any payment service provider integrates into the checkout, an in-house payment option covers the authorise-capture-refund lifecycle, and a rule engine can switch payment methods by basket value. Promotions, vouchers, gift cards, subscriptions and currency and language localisation are all named on the captured pages, alongside bundle and buybox frontend modules. The product-data half is a blank — I found no public information on variant matrices, tiered or customer-group pricing, guest checkout or conversion features like abandoned-cart recovery — so I can only credit the half I can see. 5 6 9