Sarbacane

The CRM Manager

The drag-and-drop editor, reusable blocks, template folders and an automated campaign type are documented, and A/B testing goes beyond subject lines to sender and full content with automatic winner selection. But the winner is chosen on raw open or click rate with a victory cup — no significance reporting — and the journey claims (more than fifty ready-to-use scenarios, intelligent multi-channel triggers) are marketing copy with no documented branching on behaviour or data. Good broadcast-and-test tooling; the lifecycle branching I measure programmes on is unproven. 1 2 3

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The CRM Manager

There is real documentation here — a deliverability collection with best practices, domain reputation, why mail lands in spam, and a documented choice between shared and dedicated sending IPs, which is more than a marketing number. We found no public information on SPF, DKIM or DMARC setup, on bounce suppression, or on complaint-loop handling, which is the layer I need documented before trusting the pipe. 4 5

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The CRM Manager

Unsubscribe is documented properly — clear and unconditional exit, a form-type link insertable in the editor, and an unsubscription list that collects and excludes leavers — and tracking consent is a per-contact flag governing the open-measurement pixel, which is more granular than most. We found no public information on double opt-in, on what the consent record stores beyond tracking consent, or on versioning of the wording consented to, and that is the proof burden I would be carrying alone. 6 7 9

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The CRM Manager

Import is genuinely good — xlsx, txt and csv plus paste, with automatic column mapping, custom columns, a source column recording how each contact arrived, and lists auto-populated from business applications. But we found no public information on export, on whether engagement history or unsubscribe state can leave, or on documented deletion; entry is well built while exit is the part I cannot verify. 8 9 10

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The CRM Manager

Seven-plus named connectors including Shopify, Magento, Prestashop, Salesforce, WordPress, Google Sheets and noCRM, plus API and mobile SDK documentation and CRM list synchronisation, give a reasonable surface for shop and CRM data. We found no public information on webhooks, documented rate limits, a sandbox, or whether the connectors are bidirectional, so I cannot confirm the event flows in and out that my automation programmes would depend on. 1 9 10

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The CRM Manager

The contracting entity is French (Positive Groupe France) with a France-based team and an explicit GDPR-compliance claim, which is the right posture on paper. But we found no public information on where subscriber data and behavioural tracking are hosted, on the contracting situation after the rebrand to Positive User, or on any published subprocessor list — and this category decides procurement for me, so an unverified chain earns no benefit of the doubt. 1

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The CRM Manager

The captured pricing page states no prices at all, so I cannot compute an invoice for any list size — send limits, overage, where automation begins and VAT treatment are all publicly unpriced. That makes every tier a sales conversation before I can even model the cost of a migration. 1

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