Website Builders

STRATO Homepage-Baukasten

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Panel rating · 6 judges · How to read the stars

Category median

Sovereignty: not determined

0–5 in half steps. 5 means the rubric's top anchor is met on the evidence.

by STRATO GmbH · www.strato.de

An AI-assisted analysis of public evidence — not a hands-on test.

Every score, rationale and verdict on this page is AI-generated. Every claim cites the source it was read from. Nothing here is a human star review — and no score can be bought. How scores are made →

Method and versions

The Small-Business Owner v1.0 · The Freelance Web Designer v1.0 · The Marketing Lead v1.0 · The Practice Owner v1.0 · The Data Protection Officer v1.0 · The Skeptic v1.0 · rubric v1 · evaluated 29 Oct 2026

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Markdown

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STRATO Homepage-Baukasten at a glance

Vendor: STRATO GmbH
Headquarters: Not stated on the vendor’s pages as of 1 Nov 2026
Data hosting: Not stated on the vendor’s pages as of 1 Nov 2026
Free plan: Not stated on the vendor’s pages as of 1 Nov 2026
Panel verdict: The AI panel rates STRATO Homepage-Baukasten 2.5/5, the mean of 6 judges. STRATO's Homepage-Baukasten is a German website builder that scored strongest on pricing transparency and legal compliance. how scores are made
As of: Vendor pages captured 28 Oct 2026 to 1 Nov 2026; evaluated by the panel 29 Oct 2026. all sources

STRATO Homepage-Baukasten alternatives, European ones first →

Read this page as one judge. Each weighs the same scores by what they care about.

The Small-Business Owner

Weighted verdict

Runs a joinery with six staff and builds the company website on a Sunday afternoon. Wants a template that looks like a craftsman and not like a start-up, to be found when someone nearby searches for a carpenter, an enquiry form that lands in the inbox, the imprint and cookie banner handled without a lawyer, and a price that is still clear in the second year.

Same scores as the panel view — this lens weights them the way this judge cares.

Scored by The Small-Business Owner

Panel median The Small-Business Owner This judge’s scores over the panel median. Each label opens its reasoning below.

Scores per criterion, in stars out of 5
Criterion	Panel median	The Small-Business Owner
Editor, templates & design control	2 of 5	2 of 5
Hosting, domains & portability	3 of 5	3 of 5
SEO, analytics & visibility	2 of 5	2 of 5
Forms, bookings & business features	1.5 of 5	1.5 of 5
Imprint, privacy & cookie compliance	3 of 5	3.5 of 5
European sovereignty	3 of 5	3 of 5
Pricing transparency	3.5 of 5	4 of 5

Editor, templates & design control

How this is scored

How a site gets built and how far the owner can shape it: the editor (drag and drop, sections, AI drafts), the template range, responsive and mobile editing, fonts and brand styles, multilingual pages, custom code, and roles for collaborators or clients.

0 — Not a website editor; the product hosts files or code that are built elsewhere.

3 — An editor with a small set of templates and fixed layouts, where colours and texts change but structure, mobile view and languages are not described.

5 — A visual editor with a template gallery for several industries, layouts that adapt to mobile, brand colours and fonts, a blog, and the option to add pages in a second language or custom code snippets.

8 — Fine design control documented: free layout or section editing, separate mobile and breakpoint editing, reusable components or global styles, built-in multilingual sites with translated URLs, user roles for collaborators or clients, and site versions or history that can be restored.

10 — Design work at a professional level without leaving the tool: a design system with variables and components, interactions and animations, a CMS with custom collections, staging or branching before publishing, client handover with restricted editing, and the editor documented in depth.

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The Small-Business Owner

The editor needs no programming, design templates cover trades like company websites, gastronomy, clubs and freelancers, AI drafts the site, text and images, and the layout adapts to mobile — my joinery page would be up on a Sunday. But the multilingual function is listed as not available, and we found no public information on custom code, separate mobile editing, brand fonts, a blog or roles for collaborators. 7 2 1

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Hosting, domains & portability

How this is scored

What runs the site once it is built: included hosting, custom domains and domain registration, SSL, email mailboxes, speed (CDN, image optimisation), backups and restore, availability commitments — and whether pages, content and media can be exported when the owner moves on.

0 — No hosting; the product produces a design or files and the owner finds a host.

3 — Hosting on a subdomain with a custom domain on paid plans, but SSL, backups, storage limits and export are not described.

5 — Hosting included with a custom domain (or one included for a first year), free SSL, stated storage or bandwidth, a CDN or speed optimisation, automatic backups or a restore function, and an export of at least blog posts or content.

8 — Hosting described in depth: data-centre locations named, a stated uptime commitment, versioned backups with self-service restore, email mailboxes on the own domain, performance figures or Core Web Vitals addressed, and a documented export of pages, content and media.

10 — Hosting the owner can rely on and leave: an uptime SLA with credits, the hosting region selectable, DDoS and security measures named, a complete site export (code or standard formats) documented step by step, and domains transferable without fees or lock-in.

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The Small-Business Owner

One domain with its SSL certificate is permanently included, there are mailboxes on the own domain, ten gigabytes of webspace, unlimited traffic, data centres in Germany and a commitment of at least 99 percent availability in the annual average in the terms. Backup products are named, but we found no public information on self-service restore or on exporting the finished site when I move on — only importing from other builders is described. 7 2 6 5

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SEO, analytics & visibility

How this is scored

How the site is found and measured: page titles and descriptions, clean URLs and redirects, sitemaps and indexing, structured data, local SEO, page speed for search, built-in or connectable analytics, newsletter or social sharing, and guidance for the owner who is not an SEO.

0 — No search settings at all; pages cannot be given titles or descriptions.

3 — Page titles and descriptions can be edited, but sitemaps, redirects, analytics and indexing control are not described.

5 — Editable titles, descriptions and URLs, an automatic sitemap, 301 redirects, social sharing previews, built-in visitor statistics or a documented connection to an analytics tool, and SEO guidance or a checklist inside the product.

8 — SEO documented in depth: structured data, canonical and noindex control, robots.txt editing, image alt texts and compression, local business listings or a Google Business connection, multilingual SEO with hreflang, and privacy-friendly analytics without third-party cookies.

10 — Visibility as a strength: full technical SEO control including server-side rendering and speed figures, AI search or answer-engine readiness addressed, search data shown inside the editor, marketing tools (newsletter, campaigns, A/B tests) built in, and every setting explained in the help centre.

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The Small-Business Owner

There is an AI assistant for the meta data, a marketingRadar feature and a top plan marketed with an SEO focus; the plan comparison lists rankingCoach on the top plan while another features page marks it as not present. Beyond that we found no public information on sitemaps, redirects, visitor statistics or local search help for the customer nearby who searches for a carpenter. 7 1 2

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Forms, bookings & business features

How this is scored

What the site does for the business beyond showing pages: contact and custom forms with spam protection and notifications, where form entries are stored, appointment bookings, member areas, events, integrations with CRM or calendar, payments and a small shop as an add-on — judged as features of a website, not as a shop system.

0 — No forms and no interactive features; the site shows pages only.

3 — A contact form that sends an email, with spam protection, storage of entries and further business features not described.

5 — Custom forms with several field types, spam protection and email notifications, entries stored or exportable, and at least one further business feature (bookings, member area, events or a small shop) described.

8 — Business features documented in depth: forms with conditional fields, file uploads and confirmation emails, appointment booking with calendar sync, member areas or gated pages, payments, integrations with named CRM, newsletter or automation tools, and an app or extension marketplace.

10 — The site runs a small business: forms, bookings, payments, invoices or memberships work together with consent and data retention settings per form, an API or webhooks for form data, and a documented integration ecosystem — while the shop stays one feature among several.

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The Small-Business Owner

Appointment booking is described as an additional function, the site can be upgraded to a full shop via SmartWebshop or WooCommerce, and password protection exists. But we found no public information on the contact or enquiry form itself — field types, spam protection, where entries are stored and how they land in my inbox. 2 1 6

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Imprint, privacy & cookie compliance

How this is scored

What the product does so that the owner's site is legal in Germany and the EU: an imprint page, privacy-policy and legal-text generators or partners, a cookie consent banner that blocks scripts until consent, GDPR-compliant forms, a data processing agreement for visitor data, fonts and media served without third-country transfers, and accessibility under the European Accessibility Act.

0 — Nothing for the site's legal obligations; the owner is left to add every legal page and banner from outside.

3 — Pages for an imprint and privacy policy can be added by hand, and a simple cookie notice exists, but consent blocking, a data processing agreement and form data handling are not described.

5 — A cookie consent banner, a data processing agreement offered to customers, documented GDPR handling of form entries, and help for imprint and privacy pages (templates, a generator, a named legal-text partner or a help article).

8 — Compliance worked out for EU sites: a consent banner that blocks scripts and embeds until consent and logs it, legal texts kept current by a named provider or a warranty against cease-and-desist letters, fonts and maps served without US transfer, and accessibility features or an accessibility statement.

10 — Compliance as part of the product: consent management with granular categories and records, legal texts maintained for several EU countries, every embed and script assessed for consent, accessibility to WCAG 2.1 AA documented with tooling, and the vendor's share of liability stated in its terms.

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The Small-Business Owner

Legal texts are the strong point: with IT-Recht Kanzlei you create the terms, revocation notice, privacy policy and imprint in a few clicks and they update automatically when the law changes, an optional Abmahnschutz add-on exists, a data processing agreement is published, GDPR conformity is claimed and the vendor posts an accessibility statement. We found no public information on a cookie consent banner that blocks scripts on my own site until visitors agree. 6 1 5 4

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European sovereignty

How this is scored

Who the contracting entity and the parent company are, where the sites, the form entries and the visitor data are hosted, and who the subprocessors are (hosting, CDN, email delivery, analytics, payments, AI features). Independently sourced by the sovereignty pipeline; the data subjects here are the owner's own visitors and customers, so the whole chain counts, not only the editor.

0 — Non-EU vendor and contracting entity, hosting unstated, subprocessors unnamed, and no data processing agreement offered.

3 — A privacy policy and a data processing agreement exist, but hosting location is unstated or non-EU and the subprocessors are not listed.

5 — EU hosting available or an EU contracting entity, a data processing agreement offered, but parts of the chain (CDN, email, analytics, AI features, support) run through non-EU providers or the subprocessors are listed without locations.

8 — EU hosting on named infrastructure, EU contracting entity, subprocessors listed with their locations, a data processing agreement published, and security certifications (ISO 27001, SOC 2) stated.

10 — Sovereign end to end and evidenced: European ownership, entity, hosting and every subprocessor, data export and deletion documented, and certifications published with their scope rather than implied.

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The Small-Business Owner

STRATO GmbH in Berlin with United Internet as parent is the contracting party, the data centres are in Germany and a data processing agreement is published, so my visitors' data stays with a German firm. We found no public information on security certifications such as ISO 27001 or SOC 2 or on the subprocessors with their locations; US exposure in the terms arises only from optionally resold Microsoft products. 4 6 5 3

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Pricing transparency

How this is scored

Whether a buyer can compute the real cost over two or three years from public pages alone: the monthly price per plan, the introductory price and how long it lasts, the renewal price after it, setup fees, minimum term and notice, domain and mailbox renewals, transaction fees on sales, and which features (ad removal, extra languages, bookings, more storage) cost extra.

0 — No public prices at all; every customer is a sales call.

3 — A starting price or a free plan is shown, but what the plans include, what they cost after the first term or how the cost scales is unclear.

5 — Plans are public with prices and their main inclusions, but at least one commonly needed piece (the price after an introductory offer, domain renewal, a mailbox, transaction fees, an add-on) is unpriced or hard to find.

8 — Every plan priced publicly with the introductory price, its duration and the regular price after it, setup fee, minimum term and notice period, domain and add-on prices listed, and VAT treatment stated.

10 — Complete price computability: the cost of a given site over several years derivable from public pages, with every add-on, renewal, transaction and support fee, the cancellation terms and what happens to the site and domain after cancellation published.

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The Small-Business Owner

I can work out the second year on the back of an envelope: the smallest plan is 0 €/Mon. for 1 Monat, danach 7 €/Mon. with Einrichtung: 0 €, the middle one 1 €/Mon. for 12 Monate, danach 12 €/Mon., the top plan 0 €/Mon. for 1 Monat, danach 18 €/Mon. with a 12-month term, all prices include VAT, the domain is permanently included, and the terms state one month's notice plus a possible 2,50 € per postal invoice. What stays open: the Abmahnschutz, the bookable 24/7 hotline and the separate shop tariffs are offered but not priced on these pages. 2 1 5

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European sovereignty — proven facts

0 of 6 dimensions proven

Built only from facts shown on the vendor's own pages. A dimension we could not prove is left open, not scored as zero.

Legal entity	Not determined ⚠ unverified	—	uncited Report an error
Hosting location	Not determined ⚠ unverified	—	uncited Report an error
Hosting options	Not determined	—	uncited Report an error
Open source	Not determined	—	uncited Report an error
Data processing agreement	Not determined ⚠ unverified	—	uncited Report an error
Transfer impact assessment	Not determined	—	uncited Report an error

Questions about STRATO Homepage-Baukasten

Is STRATO Homepage-Baukasten European?

Yes. whats-best.ai classifies STRATO Homepage-Baukasten as EU-Made.

Where does STRATO Homepage-Baukasten store data?

Not stated on the vendor’s pages as of 1 Nov 2026.

Does STRATO Homepage-Baukasten have a free plan?

Not stated on the vendor’s pages as of 1 Nov 2026.

What are the best alternatives to STRATO Homepage-Baukasten?

As of 4 Nov 2026, the panel rates Duda (3.5/5), Wix (3.5/5) and WordPress.com (3.5/5) highest among the other 17 Website Builders products evaluated. Ratings that look equal are rounded to half stars; the order uses the unrounded rating, then the name. The highest-rated European alternative is Framer (EU-Made). Ratings are the AI panel’s opinion, formed from public evidence: how scores are made. The full list, with European products first: STRATO Homepage-Baukasten alternatives.

Where this could be wrong

Evidence ages. The oldest capture behind this page is from 28 Oct 2026. Vendors change pricing and policies without notice; every fact reflects its source as of the capture date shown in the registry.
Weak sourcing — Data processing agreement, Hosting location, Legal entity. Not confirmed on the vendor’s own pages as captured.
AI can misread a source. Extraction and judgement are automated; a citation guarantees traceability, not infallibility. If something here is wrong, say so — no account needed, every report is decided within 5 business days, and accepted corrections are published.

What we left out

A claim that does not survive our checks costs us the claim, not the page. This is what was taken off this one.

23 product facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material. Know more? Tell us
7 pricing facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material. Know more? Tell us
6 compliance facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material. Know more? Tell us
4 hosting facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material. Know more? Tell us
2 legal facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material. Know more? Tell us
1 data fact could not be confirmed on the vendor’s page as captured and was left out of this page and of the panel’s material. Know more? Tell us
1 support fact could not be confirmed on the vendor’s page as captured and was left out of this page and of the panel’s material. Know more? Tell us
3 sovereignty dimensions could not be confirmed on the vendor’s own pages and are shown as unknown. Know more? Tell us
6 of the readings below were written against an earlier fact sheet — a fact has been corrected, added or pulled since. Until the panel next runs on this product you are reading the older judgement. Know more? Tell us

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Sources (16)

The pages every claim on this page was read from — each one checked, dated, and kept verifiable.

1 Vendor homepage www.strato.de Checked 28 Oct 2026 Details →
2 Features page www.strato.de Checked 28 Oct 2026 Details →
3 Privacy policy www.strato.de Checked 28 Oct 2026 Details →
4 Legal notice www.strato.de Checked 28 Oct 2026 Details →
5 Terms of service www.strato.de Checked 28 Oct 2026 Details →
6 Security / trust page www.strato.de Checked 28 Oct 2026 Details →
7 Editor, templates & design control — found from sitemap www.strato.de Checked 28 Oct 2026 Details →
8 Editor, templates & design control — found from sitemap www.strato.de Checked 1 Nov 2026 Details →
9 Hosting, domains & portability — found from sitemap www.strato.de Checked 1 Nov 2026 Details →
10 Hosting, domains & portability — found from sitemap www.strato.de Checked 1 Nov 2026 Details →
11 SEO, analytics & visibility — found from sitemap www.strato.de Checked 1 Nov 2026 Details →
12 SEO, analytics & visibility — found from sitemap www.strato.de Checked 1 Nov 2026 Details →
13 Forms, bookings & business features — found from sitemap www.strato.de Checked 1 Nov 2026 Details →
14 Forms, bookings & business features — found from sitemap www.strato.de Checked 1 Nov 2026 Details →
15 Imprint, privacy & cookie compliance — found from sitemap www.strato.de Checked 1 Nov 2026 Details →
16 Self-hosting / on-premises installation docs — found from the homepage www.strato.de Checked 1 Nov 2026 Details →