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Customer Service & Helpdesk

Gorgias

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Panel rating · 6 judges · How to read the stars

Category median

Sovereignty: not determined

0–5 in half steps. 5 means the rubric's top anchor is met on the evidence.

by Gorgias Inc. · www.gorgias.com

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Gorgias: AI-assisted analysis on whats-best.ai Gorgias: AI-assisted analysis on whats-best.ai (dark)

Add ?theme=dark to the image address for dark backgrounds. The badge shows the category and the month of the latest evaluation, and EU-Made where that is the product’s provenance. It never shows a score.

Gorgias at a glance

Vendor
Gorgias Inc.
Headquarters
Not stated on the vendor’s pages as of 13 Oct 2026
Data hosting
Not stated on the vendor’s pages as of 13 Oct 2026
Free plan
Not stated on the vendor’s pages as of 13 Oct 2026
Panel verdict
The AI panel rates Gorgias 2/5, the mean of 6 judges. Gorgias Inc. how scores are made
As of
Vendor pages captured 13 Oct 2026; evaluated by the panel 15 Oct 2026. all sources

Gorgias alternatives, European ones first →

Read this page as one judge. Each weighs the same scores by what they care about.

The Agent Advocate

Weighted verdict

Has answered tickets for six years and judges every tool by the hundredth reply, not the first. Wants search that finds the old thread, macros that save real keystrokes, and one screen rather than four tabs. Treats agent-activity dashboards as a smell.

Same scores as the panel view — this lens weights them the way this judge cares.

Scored by The Agent Advocate

Panel median The Agent Advocate This judge’s scores over the panel median. Each label opens its reasoning below.
Scores per criterion, in stars out of 5
Criterion Panel median The Agent Advocate
Ticketing, queues & SLA 2 of 5 2 of 5
Channels in one queue 3.5 of 5 3.5 of 5
Knowledge base & deflection 2.5 of 5 2 of 5
Customer data protection 0.5 of 5 0.5 of 5
Integrations & API 3 of 5 3 of 5
European sovereignty 0 of 5 0 of 5

Ticketing, queues & SLA

How this is scored

The engine: how work is routed, prioritised, escalated and measured — and whether an agent can find the ticket they need among ten thousand.

0 — A shared mailbox with labels; no ownership, no status model, no history beyond the thread.

3 — Tickets with assignment and open/closed status, but routing is manual, there are no SLA timers and search covers subject lines only.

5 — Queues with rules-based routing, priorities, a working status model, SLA timers with breach warnings, and full-text search across ticket bodies.

8 — Business-hours-aware SLA policies per queue or customer, escalation chains, macros and triggers, merge and split, and reporting on first-response and resolution time by agent and queue.

10 — The workload is managed rather than merely tracked: capacity-aware assignment, SLA per contract with reporting an account manager could show a customer, audit of every status change, and search that finds the ticket from a half-remembered phrase.

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The Agent Advocate

Routing and macros are the real thing here — rules that triage and auto-assign tickets, macros that tag, auto-assign and even refund an order, with usage counts so you can see which replies earn their keep. But I found no public information on SLA timers, priorities, or a working status model, and nothing on search that reaches ticket bodies — that last one is where an agent actually lives after year two. Rules-based routing without SLA clocks lands this between basic assignment and a managed queue. 2 3

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Channels in one queue

How this is scored

Email, chat, phone, portal, messengers and social — judged on what actually lands in the same queue with the same history, not on how many channel logos the marketing page carries.

0 — Email only.

3 — Email plus one more channel, but the second lives in its own inbox: no shared history, and a customer who switches channel starts again.

5 — Email, a web form or portal and live chat all landing as tickets in one queue, with the customer's history visible whichever channel they used.

8 — The above plus telephony integration with call logging, at least one messenger (WhatsApp, Signal or similar) with its consent handling stated, and a customer portal where a requester can see their own tickets.

10 — Channel is an implementation detail: every channel including voice and messengers writes to one conversation with one history, agents answer from one screen, and the customer can move between channels mid-issue without repeating themselves.

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The Agent Advocate

Email, chat, SMS, voice and Facebook/Instagram all pull into one customer timeline, agents answer from one workspace, and a call can hand off to email without losing context — that is the one-screen test, passed. What I found no public information on: consent handling for the messenger channels, and a portal where a requester sees their own tickets rather than a public help centre. 3 4 5

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Knowledge base & deflection

How this is scored

Whether the product reduces the number of tickets as well as organising them: public help centre, article workflow, suggestions to agents and to customers.

0 — No knowledge base; answers live in agents' heads and old tickets.

3 — A basic article list, public or internal, with no editorial workflow, no versioning and no link between articles and tickets.

5 — A searchable public help centre with categories, draft and publish states, and agents able to insert an article into a reply.

8 — Article suggestions to the customer before they submit and to the agent while they answer, multilingual articles, review dates that flag stale content, and reporting on which articles deflect.

10 — Knowledge is a managed asset: gaps identified from unanswered tickets, article performance measured against ticket volume by topic, versioned content with approval, and deflection reported as a number the team can act on.

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The Agent Advocate

The Help Center is public, searchable with predictive search, doubles as the agents' internal reference, and carries a claim that self-service tools cut helpdesk tickets by up to 50%. But I found no public information on draft-and-publish workflow, versioning, or inserting an article into a reply — without the link between articles and tickets, knowledge stays a library rather than a managed asset. 4 5

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Customer data protection

How this is scored

A ticket archive is personal data written by the data subject. Retention, deletion, access control, subject rights, and what the vendor does with attachments — judged on what executes rather than what is promised.

0 — No retention policy stated, no deletion path, agents all see everything, and no DPA is published.

3 — A DPA on request and coarse roles; deletion is described as something the customer arranges, and there is no stated retention period.

5 — A signable DPA published, configurable agent roles and queue-level visibility, a stated retention period, and deletion of a requester's data that can actually be executed.

8 — Automatic retention rules per queue or data category, attachment handling stated, an audit log of who opened which ticket, documented support for access and erasure requests, and pseudonymisation or redaction of ticket content.

10 — Built for a data-protection audit: retention executed and evidenced per category, field-level redaction, full audit trail, subprocessor list published, and the vendor's own support access to customer instances documented and consent-gated.

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The Agent Advocate

The only deletion statement on the legal page is about Gorgias auditing app developers' compliance with deletion requests, which is not a retention policy for the ticket archive. I found no public information on a signable DPA, a stated retention period, configurable agent roles, or an audit log of who opened which ticket. 6

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Integrations & API

How this is scored

The systems a helpdesk has to reach — CRM, shop, order management, identity — and whether the API is documented for building or gated behind a partner conversation.

0 — No API and no named integrations; context is copied in by hand.

3 — A handful of native integrations and a read-mostly API, with no webhooks and no documented rate limits.

5 — Named integrations for common CRM and shop systems, a documented REST API with keys, webhooks for the core ticket events, and SSO.

8 — Maintained bidirectional integrations, customer context from other systems shown inside the ticket, SCIM provisioning, documented rate limits and a sandbox.

10 — A component rather than a destination: versioned API with a deprecation policy, event streaming both directions, an app framework for in-ticket extensions, and integrations the vendor maintains rather than lists.

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The Agent Advocate

Shopify, Magento and BigCommerce data lands inside the ticket with in-reply actions like refunds and discounts, and there is a developer portal with a changelog — customer context in the ticket is the part an agent feels daily. But the captured legal page is a licence agreement, not API documentation, and I found no public information on webhooks, documented rate limits, SSO or SCIM. 3 4 6

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European sovereignty

How this is scored

Where the ticket archive lives, who the contracting entity is, which subprocessors touch it, and whether vendor support can read customer data. Independently sourced by the sovereignty pipeline; scored here as this buyer weighs it.

0 — Non-EU vendor and contracting entity, hosting unstated or non-EU, subprocessors unnamed.

3 — EU hosting offered as an option while the contracting entity is non-EU, or the subprocessor list is absent.

5 — EU hosting as standard and an EU contracting entity, but parts of the chain — support tooling, analytics, AI features — are non-EU without an explained safeguard.

8 — EU or DACH hosting with a named data-centre provider, EU contracting entity, full subprocessor list published, and any non-EU processing named with its legal basis.

10 — Sovereign end to end and evidenced: vendor, entity, hosting and every subprocessor in the EU, certification published, and a self-hosted or private-cloud option for buyers who need the archive on their own infrastructure.

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The Agent Advocate

The contracting entity is Gorgias Inc. and I found no public information on data residency, an EU entity, or the subprocessor list on any captured page. A ticket archive is other people's personal data, and for where it lives and who can read it, that silence decides it. 1 6

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Pricing transparency not rated — the vendor publishes no price

How this is scored

Whether a support lead can compute the real annual invoice for their agent count — including the channels and features they actually need — from public pages alone.

0 — No public prices at all; every tier is a sales conversation.

3 — A per-agent headline exists, but the tier where the needed channel or SLA feature begins is unstated, or light-agent and contact limits are not mentioned.

5 — Per-agent prices public for the main tiers with billing period stated, but at least one commonly needed capability (telephony, messengers, SLA policies) sits in an unpriced bundle.

8 — Every tier and add-on priced publicly with per-agent maths, billing period, minimum term and VAT treatment stated; only genuinely custom enterprise work lacks a number.

10 — Complete price computability: a calculator or table producing the annual invoice for a given agent count and channel selection, including usage-metered channels and overage.

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The Agent Advocate

The only pricing facts I found are a free signup, the Help Center included in all plans at no extra cost, and a voice page advertising "no extra tools or hidden fees" without stating a price. I found no public information on per-agent prices, tier boundaries, billing periods or what the Automation Add-On costs, so no support lead could compute an annual invoice from these pages. 1 4 5

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European sovereignty — proven facts

0 of 4 dimensions proven

Built only from facts shown on the vendor's own pages. A dimension we could not prove is left open, not scored as zero.

Ownership Not determined — uncited Report an error
Data residency Not determined — uncited Report an error
Subprocessors Not determined — uncited Report an error

Questions about Gorgias

Is Gorgias European?

Not determined: the vendor’s pages as captured do not say where Gorgias is based.

Where does Gorgias store data?

Not stated on the vendor’s pages as of 13 Oct 2026.

Does Gorgias have a free plan?

Not stated on the vendor’s pages as of 13 Oct 2026.

What are the best alternatives to Gorgias?

As of 21 Oct 2026, the panel rates Zendesk (3.5/5), Intercom (3.5/5) and HubSpot Service Hub (3/5) highest among the other 28 Customer Service & Helpdesk products evaluated. Ratings that look equal are rounded to half stars; the order uses the unrounded rating, then the name. The highest-rated European alternative is Zammad (EU-Made). Ratings are the AI panel’s opinion, formed from public evidence: how scores are made. The full list, with European products first: Gorgias alternatives.

Where this could be wrong

What we left out

A claim that does not survive our checks costs us the claim, not the page. This is what was taken off this one.

Do you know more about Gorgias? Tell us Report an error on this page

Sources (6)

The pages every claim on this page was read from — each one checked, dated, and kept verifiable.

  1. 1 Vendor page www.gorgias.com Checked 13 Oct 2026 Details →
  2. 2 Ticketing, queues & SLA — found from sitemap www.gorgias.com Checked 13 Oct 2026 Details →
  3. 3 Channels in one queue — found from sitemap www.gorgias.com Checked 13 Oct 2026 Details →
  4. 4 Channels in one queue — found from sitemap www.gorgias.com Checked 13 Oct 2026 Details →
  5. 5 Knowledge base & deflection — found from sitemap www.gorgias.com Checked 13 Oct 2026 Details →
  6. 6 Integrations & API — found from sitemap www.gorgias.com Checked 13 Oct 2026 Details →