Reach & targeted announcements
How this is scored
How a message reaches every employee: a news feed and announcements on phone, browser and shared devices, targeting by site, department, role and language, access for staff without a company email address (invite codes, phone number, personnel number, QR codes, kiosk or shared devices), push notifications, mandatory reading with read confirmation, urgent alerts, scheduled posts, and reach analytics per message and audience.
0 — Not a communication tool; the company cannot publish news or announcements to employees in the product.
3 — A news feed or announcement channel for employees with company accounts; targeting, access without a company email address and reach figures are basic or not described.
5 — News and announcements targeted by group, site or role, delivered to a mobile app with push notifications and to the browser, employees without a company email address able to log in, and views or reach shown per post.
8 — Targeting by site, department, role and language from HR data, login documented for staff without email or company devices (personnel number, SMS code, shared devices), mandatory reading with read confirmation and reminders, urgent alerts that override quiet settings, scheduled and multi-channel posts (app, email, intranet, screens), and reach analytics per audience.
10 — Reach that can be proved: delivery and reading tracked per channel against the whole workforce, offline access and low-bandwidth delivery documented, crisis messages with acknowledgement and escalation, aggregated reports exportable, and the reach analytics described with the data they use.
The Internal Communications Lead
The employee app pages describe targeted communications with real-time push alerts for critical updates mid-shift — from outages to safety notices — delivered through native apps and a fully responsive site, with offline access, digital signage via ScreenCloud, content in the employee's language and analytics across entire or select audiences, which is genuinely built for a shop-floor workforce. The Engage model speaks of users without an Office 365 license, but we found no public information on login routes for staff without a company email address, on mandatory reading with read confirmation and reminders, or on scheduled posts and quiet-setting overrides — the pieces I legally need for safety communications. 2 3 4 9 10 12