Email Marketing & Newsletter

GetResponse

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Panel rating · 6 judges · How to read the stars

Category median

Sovereignty: not determined

0–5 in half steps. 5 means the rubric's top anchor is met on the evidence.

by GetResponse Sp. z o.o. · www.getresponse.com

An AI-assisted analysis of public evidence — not a hands-on test.

Every score, rationale and verdict on this page is AI-generated. Every claim cites the source it was read from. Nothing here is a human star review — and no score can be bought. How scores are made →

Method and versions

The CRM Manager v1.0 · The Deliverability Engineer v1.0 · The Data Protection Officer v1.0 · The Shop Owner v1.0 · The Integrator v1.0 · The Skeptic v1.0 · rubric v1 · evaluated 30 Sep 2026

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Read this page as one judge. Each weighs the same scores by what they care about.

The Shop Owner

Weighted verdict

Runs a shop where the newsletter is a revenue channel. Wants the shop connected properly — orders, carts, products flowing in, abandoned-cart and post-purchase flows out — and revenue attributed per campaign. Judges price against contribution, not against a competitor's tier.

Same scores as the panel view — this lens weights them the way this judge cares.

Scored by The Shop Owner

Campaigns & automation

How this is scored

Building the mail and the journey around it: editor, templates, segmentation, triggered sequences, A/B testing.

0 — One-off broadcasts from a fixed template; no segmentation and no automation of any kind.

3 — A drag-and-drop editor and simple list segmentation, but automation is a single welcome mail and there is no testing.

5 — Reusable templates, attribute and behaviour segmentation, multi-step automations on common triggers, and subject-line A/B testing.

8 — A visual journey builder with branching on behaviour and data, dynamic content per segment, send-time optimisation, and testing that reports significance rather than raw counts.

10 — Journeys treat the whole lifecycle: event-driven entry from other systems, branching on any attribute or event, holdout groups for measurement, and automations a marketer can read months later without a diagram.

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The Shop Owner

Journeys for welcome, cart recovery and win-back with AI send-time recommendations, behaviour-based dynamic segments, tags and scores are exactly what I run, and abandoned-checkout recovery is documented on the Shopify connection. I found no public information on branching on behaviour or data inside the journey builder, holdout groups, or email testing that reports significance — the A/B testing I can see is documented for signup forms and landing pages. 1 8 11 9 4

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Deliverability infrastructure

How this is scored

Whether the mail arrives — authentication, sending reputation, bounce and complaint handling — judged on what the vendor documents rather than the inbox rate it advertises.

0 — No documentation of authentication or bounce handling; deliverability appears only as a marketing number.

3 — SPF and DKIM setup documented, but no DMARC guidance, no stated bounce policy and shared sending only.

5 — SPF, DKIM and DMARC documented with a custom sending domain, automatic hard-bounce suppression, and complaint-loop handling stated.

8 — The above plus dedicated-IP options with a documented warm-up, seed or inbox-placement testing, engagement-based sunsetting, and published guidance on list hygiene.

10 — Deliverability is operated as a service: reputation monitoring surfaced to the customer, per-domain and per-ISP diagnostics, enforced authentication before first send, and postmaster or blocklist handling the vendor documents doing on the customer's behalf.

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The Shop Owner

A dedicated IP on MAX accounts, an assisted warm-up documented with a client case, reputation constantly watched by a dedicated manager, and a deliverability team working with mailbox providers and blocklist operators is deliverability run as a service on my behalf. What held it down: I found no public information on SPF, DKIM or DMARC setup, complaint-loop handling, seed or inbox-placement testing, so the documented foundation under the 99% marketing figure is thin. 5 6 1

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Consent, proof & tracking limits

How this is scored

How subscribers arrive and what the sender can prove afterwards: double opt-in, logged consent, unsubscribe handling, and whether open and click tracking can be limited or switched off.

0 — Single opt-in with no consent record; tracking is always on and cannot be disabled.

3 — Double opt-in available but not the default, and the consent record is a timestamp without the source, IP or the wording consented to.

5 — Double opt-in as the documented default with a stored consent record including source and timestamp, one-click unsubscribe, and tracking that can be turned off per campaign.

8 — Consent is reproducible as evidence: the confirmation mail and form wording versioned and retrievable per subscriber, unsubscribe honoured across lists, tracking off-by-default available, and retention rules for inactive subscribers.

10 — Built for the burden of proof: a per-subscriber consent history an authority would accept, documented handling of Art. 15 access and Art. 17 erasure requests, pixel-free and link-tracking-free sending as a supported mode, and preference-centre granularity rather than all-or-nothing.

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The Shop Owner

Multiple consent fields on signup forms and landing pages, Bureau Veritas-accredited GDPR compliance and a privacy settings panel are real consent tooling, but list import is documented as single opt-in. I found no public information on double opt-in defaults, what the stored consent record contains, one-click unsubscribe handling, or any way to limit or switch off open and click tracking. 8 9 2

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List ownership, import & exit

How this is scored

Whether the list and its history remain the sender's: import with attributes intact, full export including engagement history, deletion that executes, and no metering that prices leaving out of reach.

0 — Export is addresses only; engagement history, segments and automations cannot leave.

3 — CSV import and export of subscriber fields, but engagement history and unsubscribe state are not exportable.

5 — Full subscriber export including custom attributes, subscription status and unsubscribe state, plus API access sufficient to sync elsewhere.

8 — Everything exportable in open formats — subscribers, engagement history, campaigns and templates — with documented deletion of a subscriber across all records, and no export throttling.

10 — Exit is a documented feature: full-fidelity export of the whole account, contractual data return, deletion that is evidenced rather than asserted, and migration tooling in both directions.

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The Shop Owner

Import is well covered — file upload, copy-paste, integrations, nearly 20 sources with custom fields — and the privacy policy promises personal data in CSV format, with an API to build against and migration support listed on the top plan. I found no public information on exporting engagement history, campaigns or templates, or on documented deletion of a subscriber across all records; the only retention figure is a 120-day encrypted backup window after deletion. 8 2 11 9

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Integrations & API

How this is scored

The connection surface a newsletter lives on: shop and CRM systems, events in and out, webhooks, and an API somebody can build against without a partner agreement.

0 — No API and no named integrations; the list is maintained by CSV upload.

3 — A handful of native integrations and a read-mostly API, with no webhooks and no documented rate limits.

5 — Named integrations for common shop and CRM systems, a documented REST API with keys, and webhooks for the core subscriber events.

8 — Maintained bidirectional integrations with named systems including at least one major shop platform, event webhooks with retries, documented rate limits, and a sandbox.

10 — The tool is a component rather than a destination: transactional and marketing sending on one API, events flowing both directions, versioned API with a deprecation policy, and integrations the vendor maintains rather than lists.

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The Shop Owner

The Shopify connection imports customer data, the product catalog, order information and abandoned checkouts, and drives recovery workflows and purchase-history segmentation — the plumbing my shop needs — on top of a directory of 150+ integrations across ecommerce and CRM and an advanced documented API. I found no public information on event webhooks with retries, documented rate limits, or a sandbox, and I can see data flowing in more clearly than events flowing back out. 11 10 1 8

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European sovereignty

How this is scored

Where subscriber data and behavioural tracking live, who the contracting entity is, and which subprocessors touch the send. Independently sourced by the sovereignty pipeline; scored here as this buyer weighs it — which in this category is heavily.

0 — US vendor and contracting entity, US hosting, subprocessors unnamed; subscriber behaviour leaves the EU with no stated basis.

3 — EU hosting offered as an option or for storage only, while sending, tracking or support access remains non-EU, or the subprocessor list is absent.

5 — EU hosting as standard and an EU contracting entity, but parts of the chain — sending infrastructure, analytics, support tooling — are non-EU without an explained safeguard.

8 — EU or DACH hosting with a named data-centre provider, EU contracting entity, complete subprocessor list published, and any non-EU processing named with its legal basis.

10 — Sovereign end to end and evidenced: vendor, entity, hosting, sending and every subprocessor in the EU, certification published, and no transfer that needs a Schrems II argument to survive.

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The Shop Owner

The contracting entity is a Polish joint-stock company in Gdansk with a designated data protection officer, recipients are stated to be mainly in the EEA, and the non-EU subprocessor I can see — Google LLC in the USA — is named with SCCs and Data Privacy Framework membership as the stated basis. I weigh this heavily and it stops short of full evidence: transfers outside the EEA are stated as possible for chat, SMS, analytics, marketing, sales and CRM, and I found no public information naming the data-centre provider or publishing a complete subprocessor list. 2 9

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Pricing transparency

How this is scored

Whether a sender can compute the real invoice for their list size and send volume — including overage, extra domains and automation limits — from public pages alone.

0 — No public prices at all; every tier is a sales conversation.

3 — A headline price per contact tier exists, but send limits, overage rates or the tier where automation begins are not stated.

5 — Contact-tier prices public with the billing period stated and send limits given, but at least one commonly needed capability sits in an unpriced tier or add-on.

8 — Every tier priced publicly with contact and volume limits, overage rates, feature boundaries and VAT treatment stated; only genuinely custom volume lacks a number.

10 — Complete price computability: a calculator producing the annual invoice for a given list size and send frequency, including overage, additional domains and dedicated IPs.

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The Shop Owner

A free tier at $0 for up to 500 contacts, a stated paid entry point and some feature boundaries are public — marketing automation sits in paid plans, dedicated IP in MAX, MAX2 is custom pricing — though the captured pages give different figures for the entry price ($13.30 /mo on one, 19 USD per month on another). I found no public information on contact-tier prices beyond the entry point, overage rates or VAT treatment, so I cannot compute the annual invoice for my list size and send volume. 9 4 7

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European sovereignty — proven facts

0 of 4 dimensions proven

Built only from facts shown on the vendor's own pages. A dimension we could not prove is left open, not scored as zero.

Legal entity	Not determined	—	uncited Report an error
Ownership	Not determined	—	uncited Report an error
Data residency	Not determined	—	uncited Report an error
Subprocessors	Not determined	—	uncited Report an error

Where this could be wrong

Evidence ages. The oldest capture behind this page is from 22 Sep 2026. Vendors change pricing and policies without notice; every fact reflects its source as of the capture date shown in the registry.
AI can misread a source. Extraction and judgement are automated; a citation guarantees traceability, not infallibility. If something here is wrong, say so — no account needed, every report is decided within 5 business days, and accepted corrections are published.

What we left out

A claim that does not survive our checks costs us the claim, not the page. This is what was taken off this one.

2 data facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material. Know more? Tell us
2 product facts could not be confirmed on the vendor’s page as captured and were left out of this page and of the panel’s material. Know more? Tell us
1 support fact could not be confirmed on the vendor’s page as captured and was left out of this page and of the panel’s material. Know more? Tell us

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Sources (11)

The pages every claim on this page was read from — each one checked, dated, and kept verifiable.

1 Vendor page www.getresponse.com Checked 22 Sep 2026 Details →
2 Legal notice — found from the homepage www.getresponse.com Checked 30 Sep 2026 Details →
3 Campaigns & automation — found from sitemap www.getresponse.com Checked 30 Sep 2026 Details →
4 Campaigns & automation — found from sitemap www.getresponse.com Checked 30 Sep 2026 Details →
5 Deliverability infrastructure — found from sitemap www.getresponse.com Checked 30 Sep 2026 Details →
6 Deliverability infrastructure — found from sitemap www.getresponse.com Checked 30 Sep 2026 Details →
7 Consent, proof & tracking limits — found from sitemap www.getresponse.com Checked 30 Sep 2026 Details →
8 List ownership, import & exit — found from sitemap www.getresponse.com Checked 30 Sep 2026 Details →
9 List ownership, import & exit — found from sitemap www.getresponse.com Checked 30 Sep 2026 Details →
10 Integrations & API — found from sitemap www.getresponse.com Checked 30 Sep 2026 Details →
11 Integrations & API — found from sitemap www.getresponse.com Checked 30 Sep 2026 Details →