Online Whiteboard · head-to-head
Miro vs Mural
As of 1 Nov 2026, the panel rates Miro 3.5/5 and Mural 3/5 in Online Whiteboard. Weighted by what each judge cares about, 6 of the 6 judges pick Miro and 0 pick Mural. Miro scores higher on 5 of 7 criteria (European sovereignty, Security, AI controls & deployment, Pricing transparency, plus 2 more). Mural scores higher on 2 of 7 criteria (Canvas, templates & content and Integrations, import & export). Provenance — Miro: Rest of world; Mural: Rest of world. Ratings are the AI panel’s opinion, formed from public evidence: how scores are made.
The short answer
The judges split by criterion, and the split is the answer. Miro leads security and deployment 7.2 to 6.0 and sovereignty 6.0 to 3.8, 6 to 0 on each, though its sovereignty verdict splits there: the San Francisco contracting party under California law versus the published data processing agreement with Dutch-law EU Standard Contractual Clauses and "EU residency on every plan." Mural's verdict names Tactivos under California law, its listed subprocessors in the United States, and regional residency as an Enterprise-plan, workspace-by-workspace option. Mural leads canvas and content 7.0 to 6.3, 4 judges to 0, and edges integrations and export 7.0 to 6.8 (1 lean, 5 ties). Facilitation (7.2 to 7.0), access and administration (7.5 to 7.3) and pricing transparency (5.5 to 5.0, 3 leans to 3 ties) run close. Weighted totals favor Miro judge by judge, from 6.4 to 6 (skeptic) to 7.3 to 6.2 (Microsoft 365 administrator).
Choose Miro if
- You need an administrator switch that blocks AI features outright — Miro's security and deployment verdict records one, and the lean there is 6 to 0 for Miro.
- Your works council or public-sector review asks for a published data processing agreement with Dutch-law EU Standard Contractual Clauses and 'EU residency on every plan' — both credited in Miro's verdict; those two judges' weighted totals read 6.6 to 6.1 and 6.4 to 5.9.
- You run open workshops where guests join by QR code or link without creating an account — Miro's facilitation verdict credits this, 7.2 to 7.0.
- You want SAML single sign-on with SCIM provisioning available from the Business plan — Miro's verdict records this, and access and administration reads 7.5 to 7.3.
Choose Mural if
- Your team's output lives on the canvas itself — canvas and content reads 7.0 to 6.3, with 4 judges leaning Mural and 0 Miro.
- Your planning runs through Jira — Mural's verdict documents a two-way Jira sync down to conflict handling, and integrations and export reads 7.0 to 6.8; we found no public information on an export format for Miro.
- You want to start at no cost — Mural's pricing transparency verdict lists a Free plan at $0 USD for unlimited members, three editable murals at a time.
- You require bring-your-own-key encryption — Mural's security and deployment verdict records a detailed bring-your-own-key setup.
Read this comparison as one judge. Each weighs the same scores by what they care about.
The bench's picks
Same scores, different priorities: each judge's weighting applied to both products. The split is the finding.
- The Workshop Facilitator Miro Mural picks Miro
- The Product Team Lead Miro Mural picks Miro
- The Microsoft 365 Admin Miro Mural picks Miro
- The Works Council Member Miro Mural picks Miro
- The Public-Sector Project Lead Miro Mural picks Miro
- The Skeptic Miro Mural picks Miro
Criterion by criterion
| Criterion | Miro | Mural |
|---|---|---|
| Canvas, templates & content | 3 of 5 | 3.5 of 5 |
| Workshop facilitation & participation | 3.5 of 5 | 3.5 of 5 |
| Integrations, import & export | 3.5 of 5 | 3.5 of 5 |
| Sharing, permissions & administration | 4 of 5 | 3.5 of 5 |
| Security, AI controls & deployment | 3.5 of 5 | 3 of 5 |
| European sovereignty | 3 of 5 | 2 of 5 |
| Pricing transparency | 3 of 5 | 2.5 of 5 |
| Criterion | Miro | Mural | The bench leans |
|---|---|---|---|
| Canvas, templates & content | Mural, 4 of 6 judges | ||
| Workshop facilitation & participation | Miro, 1 of 6 judges | ||
| Integrations, import & export | Mural, 1 of 6 judges | ||
| Sharing, permissions & administration | Miro, 2 of 6 judges | ||
| Security, AI controls & deployment | Miro, 6 of 6 judges | ||
| European sovereignty | Miro, 6 of 6 judges | ||
| Pricing transparency | Miro, 3 of 6 judges |
Stars show the bench average per criterion; the lean counts which product each judge scored higher. Open a judge's tab for their reasoning on both sides.
Sovereignty, side by side
| Dimension | Miro | Mural |
|---|---|---|
| Legal entity | Not determined | Not determined |
| Hosting location | Not determined | Not determined |
| Hosting options | Not determined | Not determined |
| Open source | Not determined | Not determined |
| Data processing agreement | Not determined | Not determined |
| Transfer impact assessment | Not determined | Not determined |
Facts, side by side
Only facts both products carry under the same definition — anything else would not be a fair row.
| Compliance · Certifications | compliant · compliant · certified · ready1 | yes · yes · yes · yes · yes2 |
|---|---|---|
| Compliance · DPA | yes3 | yes4 |
| Compliance · ISO 27001 | certified5 | yes · ISO/IEC 27001:20226 |
| Compliance · Microsoft sspa | yes7 | yes8 |
| Integrations · Microsoft 365 | Microsoft 365 · Microsoft Copilot workflows, Teams meetings, Office tools9 | yes · connected collaboration across Teams, Outlook, and Office10 |
| Legal · Effective date | 2021-09-013 | 2026-07-0111 |
| Legal · Governing law | California law; venue San Francisco, California3 | Northern District of California / San Jose, California, USA · California11 |
| Pricing · Business price | Business · EUR · yearly · 2012 | USD · annually · 17.992 |
| Pricing · Free price | Free · 012 | 0 · Free · USD2 |
| Pricing · Free tier | yes5 | yes · yes13 |
| Product · Audit logs | yes14 | yes · yes8 |
| Product · Description | Visual collaboration service for interactive online virtual whiteboards3 | visual AI platform for alignment and shared workspace15 |
| Product · Infinite canvas | Infinite canvas supports structured frameworks and free-form brainstorming16 | Infinite & resizable canvas options13 |
| Product · SSO | yes · Okta · Azure AD · Google SSO14 | yes8 |
| Subprocessors · Aws | Amazon Web Services, Inc. · United States · Infrastructure · AUS · EU · US · Japan17 | Amazon Web Services · Cloud Service Provider · United States18 |
Questions about Miro and Mural
Which is better, Miro or Mural?
As of 1 Nov 2026, the panel rates Miro higher: 3.5/5 against 3/5. Weighted by what each judge cares about, 6 of the 6 judges pick Miro and 0 pick Mural. Which one fits depends on the criteria that matter to you; the table on this page shows both side by side, and each judge’s reading has its own page. Both were scored by the same AI bench under the same rubric, from public evidence only, as the methodology describes.
Is Miro or Mural European?
Miro is not European by provenance (Rest of world). Mural is not European by provenance (Rest of world). Provenance is read from each company’s own legal pages: who builds it and who owns it.
Where do Miro and Mural store customer data?
Per the vendors’ own pages as captured — Miro: Default not stated; pages mention the EU, the US, Australia and Japan. Mural: its pages as captured do not say.
Do Miro and Mural have a free plan?
As of 1 Nov 2026, both vendors’ own pages state a free plan. Each product page links the pricing page it was read from.